» Interflora Embarks On SMS Service

With the launch of Interflora’s mobile web site, you can now order flowers directly from your mobile. So wherever you happen to be, getting those last minute flowers delivered will become a whole lot easier. No longer will you need to peel the petrol forecourt label off the last bunch of fast wilting carnations. Ordering from Interflora’s mobile site is quick and easy and they offer a same day delivery service.

Once you’ve placed you order, you receive an order confirmation sms that contains your unique order reference…

‘Thankyou for placing your order. If you have any questions you can call us on 01159025874 and quote mobile order M19234.’

Text Marketer has been chosen as the SMS service provider to deliver the confirmation texts. Using the sms API service, Inteflora is able to connect its systems directly to the Text Marketer gateway, combining top rate reliability with low cost.

Integrating an SMS Service

Nick Rich, Text Marketer’s technical director said:
“Integrating systems directly to our sms gateway means companies can really embrace an sms service as part of their communications strategy. In the same way that your system might automatically send a customer an e-mail based on certain triggers, using the sms API service, you can do the same with text.”

Setting up your customer communication system to send texts is straightforward and Text Marketer offer a suite of documentation as well as providing as much phone support as is needed.

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