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Category: Business SMS

The usage of Bulk SMS in Business.

Free Marketing Campaign Response Cost and Return Calculator Tool

Posted on January 31st, 2012 by Richard.


Categories: Bulk SMS, Business SMS, Distributed SMS Articles
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What response rate will you get from your Marketing Campaign? I’m often asked about the relative differences between different marketing communication channels and which one might provide the best return. Of course, there are many factors that have an effect on the success or failure of any campaign (list, creative, … Continue reading →

The Rise of Business SMS Infographic

Posted on January 31st, 2012 by Richard.


Categories: Business SMS
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Embed this Infographic on your website: Source: Text Marketer Bulk SMS Services

The Truth About SMS Marketing vs Email Marketing

Posted on January 10th, 2012 by Richard.


Categories: Business SMS, Distributed SMS Articles, Mobile Marketing
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A hefty title to live up to but let’s give it a go. What’s “Marketing”!? Probably one of the most misused terms in business is my first reaction! But, seriously, for the purposes of this article I mainly mean ‘communication’. Business people often say things like, “we need to DO … Continue reading →

Business SMS Marketing – Go Long

Posted on November 18th, 2011 by Henry.


Categories: Business SMS
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We all know that a standard SMS is short; just 160 characters. That one short sentence has to work pretty hard. In one business sms marketing message you have to introduce your company and get your offer across in a convincing and compelling way. On top of that you need … Continue reading →

Business SMS is Here to Stay – Research Reveals

Posted on November 3rd, 2011 by Henry.


Categories: Business SMS, Industry Commentary
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There’s been a lot of industry chat about the future of SMS lately. Recent research by mobile analyst Portio Research, has revealed that contrary to predictions, SMS is fighting off competition from instant messaging services such as BBM, Facebook, IMessage and others. It turns out that SMS is as popular … Continue reading →

Recruitment Sector Reduces SMS Costs by 31% by Switching to Text Marketer

Posted on October 13th, 2011 by Henry.


Categories: Bulk SMS, Business SMS
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Most recruitment agencies use sms within their business. For many it’s a vital and irreplaceable communication tool. There’s simply no more cost effective way of getting a message directly to an applicant. With no real signs of jobs growth, the focus inevitably turns to cost saving. Agencies are increasingly looking to find ways … Continue reading →

SMS Gateway Integration Complete. Time Taken- 7 Minutes

Posted on October 3rd, 2011 by Henry.


Categories: Business SMS, News and Case Studies
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When software development company, Team Able, were looking for a new sms gateway provider, they needed to find a replacement in one hell of a hurry. The system they had built for their client had sms sending embedded in it but their existing sms gateway provider had let them down with poor reliability. So, the client’s … Continue reading →

How to Partner with Text Marketer – How to Resell SMS Marketing Services

Posted on June 24th, 2011 by Richard.


Categories: Business SMS, Distributed SMS Articles, Mobile Marketing
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We are approached by hundreds of marketing agencies, consultancies and business suppliers per month asking how they can build an SMS Marketing offering into their business for their clients. It makes sense. Text Message Marketing is the most powerful marketing channel available today. It has the highest ROI of any … Continue reading →

Mobile Marketing – Relief as Bannatynes Includes SMS Opt Out

Posted on June 1st, 2011 by Henry.


Categories: Business SMS, Industry Commentary, SMS Campaign Watch, SMS Marketing Ideas & Advice
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I had a moan about Bannatyne’s Gym in a previous post. As a lapsed (and slightly fatter) customer, they kept sending me mobile marketing texts trying to tempt me back. Nothing at all wrong with that, in fact I was a sensible target for them. What drove me slightly mad … Continue reading →

Mobile Marketing – Fight The Flab – Text FFIT to 88802

Posted on May 31st, 2011 by Henry.


Categories: Business SMS, News and Case Studies, Short Code SMS, Text Messaging Response
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‘Football Fans in Training’ (FFIT) is an imaginative men’s health initiative that will see top flight football clubs help Scottish men get fit and lose some weight. Supporters are being encouraged to sign up for free sessions at their local Scottish Premier League (SPL) club with a view to becoming more … Continue reading →

Business SMS

Posted on May 11th, 2011 by Henry.


Categories: Business SMS
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Business SMS has a long way to go. The future looks bright for business sms? At Text Marketer, we’re continually surprised how business sms is still really in the early stages of development. Most companies are still not using business sms as part of their communication strategies. Surprising really, when … Continue reading →

SMS Gateway

Posted on May 11th, 2011 by Henry.


Categories: Business SMS
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Why does it matter which SMS gateway we use? The SMS gateway debate. Buying from the mobile marketing industry is a tricky business. There are a vast range of similar looking sms companies all seeming to offer the same service. What should be near the top of your list of … Continue reading →

SMS Advertising

Posted on May 11th, 2011 by Henry.


Categories: Business SMS
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Is sms advertising right for my business? Use sms advertising wisely! SMS advertising is simply using the mobile phone as a way of communicating by text with your customers and prospects. Think of sms advertising as just another communication tool that can work alongside your existing activities such as e-mail … Continue reading →

Mobile Marketing Strategies Developed for 110 Agencies and Counting….

Posted on May 11th, 2011 by Henry.


Categories: Business SMS
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We’re proud of the diverse range of blue chip marketing and advertising agencies that we work with.  Full List of Marketing Agencies 24seven PR A ACJ Communications ACMarketing Accord Holdings – (MKH) ACJ Communications ACMarketing ADZ Media Ltd Alchemy Communication Ltd Arc Worldwide Aspinalls Newcastle Ltd Assetz Solutions Ltd Atom … Continue reading →

SMS Software – ASLEF adopts SMS Strategy

Posted on May 10th, 2011 by Henry.


Categories: Bulk SMS, Business SMS, News and Case Studies
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ASLEF, the train drivers’ union is using Text Marketer’s  business sms software to keep members up to date with all the latest news and employee issues. Employer relations and negotiations change on a minute by minute basis, so using an sms software package such as Text Marketer’s, means that members … Continue reading →

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