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Posted on January 27th, 2012 by Henry.
Categories: Mobile Marketing Nirvana
Tags: Bulk SMS, Mobile Marketing
The ninth chapter in this series was all about how to ensure that you choose the right bulk SMS provider for your mobile marketing campaigns. This final chapter has a simple, uncomplicated message and that is to actually get a mobile marketing plan in place. “The best way to get … Continue reading
Posted on August 3rd, 2011 by Henry.
Categories: Mobile Marketing Nirvana
Tags: Bulk SMS, Mobile Marketing
The last chapter in this series talked about the difference between long codes and short codes and when to use them. This chapter is all about choosing your mobile marketing supplier. There are loads of companies to choose, which one would suit you best? You’ll obviously need to read this chapter with … Continue reading
Posted on July 27th, 2011 by Henry.
Categories: Mobile Marketing Nirvana
Tags: Bulk SMS, Mobile Marketing
The last chapter in this series was about how to get a mobile marketing campaign up and running and what it would cost. This chapter looks in a bit more detail about 2 way sms and what options are available and costs. Question(s): What’s the differencee between long codes and … Continue reading
Posted on July 20th, 2011 by Richard.
Categories: Mobile Marketing Nirvana
Tags: Bulk SMS, How to, marketing, mobile, sms costs, sms prices, starting
Following on from Chapter 6 about SMS Marketing and The Law, this chapter is all about the practicalities of getting an SMS campaign up and running. Where do you start and what it is likely to cost? Chapter 7 – Getting an SMS Campaign up and running & The Costs Firstly, of course, … Continue reading
Posted on July 13th, 2011 by Henry.
Categories: Mobile Marketing Nirvana
Tags: Bulk SMS, Mobile Marketing
Following last week’s edition about the response mechanic, this week’s chapter is all about the legal side of mobile marketing. It’s a much discussed and frankly grey area. I don’t think the mobile marketing industry has done itself any favours by making it so confusing and challengiing for mobile marketers … Continue reading
Posted on July 6th, 2011 by Henry.
Categories: Mobile Marketing Nirvana
Tags: Bulk SMS, Mobile Marketing
Following on from Chapter 4 about timing your bulk sms campaign for optimum response, this chapter is all about the response mechanic. Should you ask customers to call you or reply to the text you’ve just sent them? Or perhaps you should include a URL that they can click. Chapter … Continue reading
Posted on June 29th, 2011 by Henry.
Categories: Mobile Marketing Nirvana
Tags: Mobile Marketing
Following on from Chapter 3 about getting the message itself right, this chapter is all about the timing. When is the best time for your message to land on your customers’ phones. Is there an optimum ‘golden hour’ that if you hit, will improve your response rate? Chapter 4 – … Continue reading
Posted on June 22nd, 2011 by Henry.
Categories: Mobile Marketing Nirvana
Tags: Bulk SMS, Mobile Marketing
Following on from Chapter 2 about growing SMS databases, this chapter of our e-book is about the message itself. You’ve got 160 precious characters. How do you make the most of them to get the best possible response? Chapter 3 – The Message You’ve got all your data organised and in good … Continue reading
Posted on June 14th, 2011 by Henry.
Categories: Mobile Marketing Nirvana
Tags: Mobile Marketing, text response
Following on from Chapter 1 about your SMS data, this next chapter of our e-book is about how you can grow your mobile marketing database. Generating new prospects is a topic close to all our hearts and this section illustrates how using mobile can boost your results in this area. … Continue reading
Posted on June 7th, 2011 by Richard.
Categories: Mobile Marketing Nirvana
I think we may have set the bar fairly high with the title of this 10 chapter mobile marketing e-book. You might not reach Nirvana but this guide pulls together some very useful lessons that we hope will go some way to making your mobile marketing campaigns more profitable. You … Continue reading
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