Compare the Market: Nobody’s lower priced for quality SMS Lowest Bulk SMS Prices Free Bulk SMS Software
Text Marketer News and Case Studies SMS Marketing Infographics Text Marketing Industry Commentary Text Marketing Campaign Watch SMS Marketing Ideas and Advice

Category: News and Case Studies

QR Code Silliness Reaches New Heights

Posted on April 10th, 2012 by Henry.


Categories: News and Case Studies
Tags:

Brooks Sports has set the gold standard for the admirably silly use of QR codes. The picture to the right needs absolutely no explanation. Their work is done. I think I alarmed the bewildered shopkeeper with my outburst of laughter when I spotted it. The icing on the cake of this impressive piece of marketing tomfoolery … Continue reading

SMS API customer that makes us smile – Ironing Supplies

Posted on April 3rd, 2012 by Henry.


Categories: News and Case Studies
Tags:

We’re frequently amazed at the ingenious ways that customers use our SMS API. Almost every day we come across uses for SMS that we had never dreamed of. ‘Text-a-Squirrel‘ for example was a brilliant way that people could text in sightings of the endangered red squirrel in Scotland. A recent … Continue reading

Is it Time to Switch Your Bulk SMS Account?

Posted on March 26th, 2012 by Henry.


Categories: Industry Commentary, News and Case Studies
Tags:

Most of the companies that contact us are new to bulk SMS and are searching for a new supplier of a bulk SMS service. They’ll typically ring us and we chat through what they’re trying to achieve and then make recommendations. Then they normally set up a free account to … Continue reading

Sending SMS With Bond Adapt

Posted on March 21st, 2012 by Henry.


Categories: News and Case Studies
Tags:

Bond Adapt has partnered with Text Marketer to offer its customers a low cost SMS API route for users of the Adapt recruitment platform. Text Marketer’s SMS API has been integrated with all versions of Adapt, so whether you’re using the latest cloud based system or one of the earlier … Continue reading

Bulk SMS – Consumers Require Opt Out

Posted on March 16th, 2012 by Henry.


Categories: News and Case Studies
Tags:

Bulk SMS aggregator, MBlox has recently commissioned some research that underlines the importance of marketers to use an unsubscribe option on their bulk SMS campaigns. Not only do consumers feel that being able to get off a list is important but it is also a legal requirement for companies to … Continue reading

SMS API – Thontons Integrates With Text Marketer

Posted on March 12th, 2012 by Henry.


Categories: News and Case Studies
Tags:

Thorntons, the chocolate people, have used Text Marketer’s SMS API to add a useful new service to their mobile site. Anyone ordering chocolates can now opt to receive an SMS order confirmation. Rather cunningly, they also give you an option to receive a text reminder next year about the event. … Continue reading

Shreddies Launch Text to Win Competition

Posted on March 7th, 2012 by Henry.


Categories: News and Case Studies
Tags: ,

Breakfast cereal icon Shreddies has got together with Eurocamp to offer its customers a chance to win one of 75 European self-catering holidays. The on–pack text to win competition appears on all Shreddies packs between now and the end of the year. For a chance to win one of the … Continue reading

Mobile Marketing – The Relentless March of the Pointless QR Code

Posted on March 2nd, 2012 by Henry.


Categories: Industry Commentary, Mobile Marketing, News and Case Studies, SMS Campaign Watch
Tags:

We had a meeting the other day at the excellent Mall pub overlooking some greenery in Clifton. They’ve got a good selection of real ales, decent food and friendly staff. Perusing the range of beer pumps, I witnessed yet another pointless application of the omnipresent QR Code. Adorning the beer … Continue reading

SMS API – Rocket Software Integrates with Text Marketer

Posted on February 15th, 2012 by Henry.


Categories: News and Case Studies
Tags:

Specialist recruitment software company, Rocket Software has selected Text Marketer’s SMS API to integrate into its software platform. Rocket’s software includes an SMS tool that allows users to send texts to applicants on any number of different subjects. Using Text Marketer’s set of SMS API tools, Rocket are able to … Continue reading

Text Marketer on the Radio

Posted on February 13th, 2012 by Richard.


Categories: Distributed SMS Articles, News and Case Studies, Ticker
Tags: , , ,

Text Marketer’s first ad goes live on the radio today, hoping to spread the word about Business SMS Marketing. A wider audience We spent a lot of the end of 2011 thinking of ways we could take ‘our message’ out to a wider business audience. How we could tell the … Continue reading

SMS API – First Choice Software Partners With Text Marketer

Posted on January 30th, 2012 by Henry.


Categories: News and Case Studies
Tags:

First Choice Software and Text Marketer today announced a partnership, opening up a new low cost SMS API route for users of First Choice’s RDB recruitment software platform. The partnership with Text Marketer’s SMS API is designed to give customers even better for value for money by reducing their SMS … Continue reading

Still Without a Mobile Marketing Strategy? No Need to Panic

Posted on January 13th, 2012 by Henry.


Categories: Industry Commentary, News and Case Studies, SMS Marketing Ideas & Advice
Tags: ,

Mobile marketing is on the move. For years now we have been told that the breakthrough is on its way. But at last, 2012 might be the year that mobile marketing genuinely becomes mainstream. It’s been a long time coming. When Text Marketer was set up, way back in 1999, … Continue reading

SMS – 19 Years and Counting

Posted on January 10th, 2012 by Henry.


Categories: Industry Commentary, News and Case Studies
Tags:

Blimey, has it really been just over 19 years since a Vodafone chap call Neil Papworth sent the first text? His ‘Merry Christmas’ message sent to his colleagues launched a new communication channel that no one predicted would be as popular as it has proved to be. Papworth originally thought … Continue reading

People Prefer Text Message Marketing, Says Direct Marketing Association

Posted on January 6th, 2012 by Henry.


Categories: Industry Commentary, News and Case Studies
Tags:

Given a choice, people in the UK, France and Germany prefer receiving text message marketing campaigns as opposed to mobile web promotions. The research was carried out by to Toluna for the Direct Marketing Association. The report sponsor Velti, revealed the somewhat surprising evidence that 38% of people in the … Continue reading

SMS Marketing – Business Link Case Study

Posted on December 14th, 2011 by Henry.


Categories: News and Case Studies
Tags:

Business Link was looking for a way to reduce the number of non-attendants to their business workshops. Although their booking systems sent out e-mails to confirm that the spots had been booked, there was still an uncomfortably high rate of non-attendance. Using an SMS marketing company to send text reminders … Continue reading