Archive for the "News and Case Studies" category

 

The Scotsman Publication Appoints Text Marketer

 

The famous Scotsman newspaper is using Text Marketer’s sms software to send out sms alerts to customers who have registered to receive updates on their mobile.
The data held on their database includes the postcode of the customer, allowing them to send news alerts to subscribers in specific geographic locations.
For example, a recent text informed local residents [...]

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99% of Mobile Apps Only Get Used Once

 

Can this really be true? This is a figure produced by BlackBerry recently that underlines the sad truth that most of the 200,000 available apps are rubbish.
The surprising nugget of information was revealed by Alex Meisl of Sponge Group and came to light as part of an excellent series of interviews by Ewan McLeod from [...]

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Christian Aid Uses SMS Software in Fund Raising Effort

 

One of Christian Aid’s more innovative fundraising ideas is Quizaid. This initiative encourages quizmasters to hold a local quiz to help raise funds for Christian Aid’s vital overseas development projects.
The charity has put together a Quizaid Pack that contains quiz questions and all the materials needed to publicise the quiz event. In order to make [...]

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Sita Widens Response Options with SMS Service

 

Sita UK, the country’s leading recycling and resource management company, is using Text Marketer’s SMS service to help get a better response from its business marketing campaigns.
Companies wanting to find out more about how they can reduce the impact of their waste on the environment, now have the option of texting a keyword to a [...]

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The Guide Dogs for the Blind Association Uses SMS alerts to Support Runners

 

Guide Dogs is using Text Marketer’s business bulk sms service to send out text alerts as an additional motivational boost to support runners who are running to raise money for the charity.
Guide Dogs deliver mobility and access services that meet the needs and aspirations of blind and partially-sighted people in the Uk.
Registered runners for a [...]

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Stockton Council Uses Sms Service To Help Parents Of Children with Additional Needs

 

Stocton-on-Tees Council is using sms text alerts to keep parents of children with additional needs informed about a range of support services on offer. Members of the public can join the service simply by texting UFC to short code 88802. The service also includes a text opt out that allows members to unsubscribe by text [...]

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National Childbirth Trust Integrates with Text Marketer’s SMS Gateway

 

NCT - the UK’s leading charity for parents, now communicates with its members by sending text alerts via the SMS gateway.
The charity, which helps a million mums and dads each year through pregnancy, birth and the early days of parenthood, adopted sms as a faster and more responsive way of keeping in touch.
Members now receive [...]

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Thorntons Plug Mobile Site into Text Marketer’s SMS Gateway

 

World famous chocolatiers Thorntons have recently launched their new mobile site. This means that anyone can now order delicious goodies on the move; a welcome innovation for the country’s chocoholics.
The mobile optimised site has been plugged into Text Marketer’s SMS gateway so that order confirmations are now sent to customers by text. By integrating into [...]

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Top Notch Health Clubs Integrate with Text Marketer’s SMS Gateway

 

South East based health club chain, Top Notch Health Clubs are using Text Marketer’s SMS gateway to keep in touch with their customers and prospects.
They have integrated their own customer contact system with the sms gateway as a powerful and flexible solution to their sms communication requirements.
By using the sms gateway rather than a standard [...]

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Police Force use Text Response in Recruitment Drive

 

Thames Valley Police are using Text Marketer again to help with their recruitment. This campaign is about attracting suitable candidates who might be interested in a career as a Special Constable.
A local advertising campaign in the Thames Valley area invites applicants to text the keyword SPECIALS to short code 88802. An automated text response is [...]

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Free Unsubscribe Service Now Available for All Customers

 

The Mobile Marketing Association best practive guidelines state that you need to have an unsubscribe service so that customers who no longer wish to receive your text alerts can easily remove themselves from your list.
Text Marketer offers all customers a free unsubscribe service when they set up a free bulk sms account.
How does the sms [...]

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Drayton Bird Interviews Text Marketer

 

Have you come a across a chap called Drayton Bird before? If you’ve ever attended a direct marketing course or event, there’s a good chance you’ll have heard him imparting his marketing wisdom to an appreciative audience. Drayton is a marketing guru on a legendry scale.He’s been in the marketing world for over 50 years [...]

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Medway Council Deploys Bulk SMS for Staff Communication

 

Medway Council has joined the many companies and organisations that are using a bulk sms service as a way of communicating with members of staff. The management team are now sent regular meeting reminders or news of meeting cancellations by sms.
Using Text Marketer’s bulk sms account, they have been able to upload mobile numbers into [...]

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Thorntons Partner with Text Marketer

 

World famous chocolatiers Thorntons, have chosen Text Marketer to help run their current bulk sms campaign.
Existing Thorntons customers have been sent a text reminder about delicious last minute Christmas gifts. Included in the text bulletin was a notification about their sale which began on Christmas day itself.
SMS Services beat direct mail for response
Using a bulk [...]

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Vans Direct Selects Text Marketer’s SMS Service

 

The UK’s largest independent van retailer, Vans Direct, has chosen Text Marketer as their business bulk sms supplier.
They are using their new sms service to communicate some fantastically tempting offers to encourage as many new enquiries before Christmas as possible. The current deal gives customers free sat nav on all orders before Christmas.
“Vansdirect FREE Sat [...]

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