Posted on June 13th, 2011 by Henry.
Categories: Bulk SMS, News and Case Studies
Tags: Bulk SMS, Mobile Marketing
The Body Shop has used Text Marketer’s mobile marketing platform to offer a discount of 30% to all its customers. The offer was sent out to all ‘Love Your Body’ members and was available for just a limited period. The mobile marketing campaign was combined with an email campaign with … Continue reading
Posted on June 10th, 2011 by Henry.
Categories: News and Case Studies, SMS Marketing Ideas & Advice
Tags: Bulk SMS, Business SMS
Text Marketer launches new sms service for business telcoms providers. For many years Text Marketer has received enquiries from business telecoms companies. They are frequently asked by their clients if they know where they can get hold of a bulk sms service. This seems fairly logical. If you were looking for a … Continue reading
Posted on May 31st, 2011 by Henry.
Categories: Business SMS, News and Case Studies, Short Code SMS, Text Messaging Response
Tags: sms response, sms service, text response
‘Football Fans in Training’ (FFIT) is an imaginative men’s health initiative that will see top flight football clubs help Scottish men get fit and lose some weight. Supporters are being encouraged to sign up for free sessions at their local Scottish Premier League (SPL) club with a view to becoming more … Continue reading
Posted on May 10th, 2011 by Henry.
Categories: Bulk SMS, Business SMS, News and Case Studies
Tags: Bulk SMS, bulk sms software, sms service
ASLEF, the train drivers’ union is using Text Marketer’s business sms software to keep members up to date with all the latest news and employee issues. Employer relations and negotiations change on a minute by minute basis, so using an sms software package such as Text Marketer’s, means that members … Continue reading
Posted on May 9th, 2011 by Henry.
Categories: Bulk SMS, News and Case Studies
Tags: Business SMS, Mobile Marketing, sms service
The Chartered Institute of Management Accountants, the world’s largest professional body of management accountants, is using Text Marketer’s web based sms service to communicate with its members. Recently lapsed CIMA members are now sent an sms alert reminding them to renew their membership, with an incentive of a 50% discount … Continue reading
Posted on May 5th, 2011 by Henry.
Categories: Distributed SMS Articles, Mobile Marketing, News and Case Studies, SMS Campaign Watch
Tags: Mobile Marketing, sms marketing, text response
Slightly later than planned, this is the second part of our blog series looking at consumer text response campaigns (following on from SMS Campaign Watch Part 1. 7UP Text to Win Competition). Now I’m not really the target market for Frijj, (a chilled milk chocolate drink) but this mobile … Continue reading
Posted on April 28th, 2011 by Henry.
Categories: Mobile Marketing, News and Case Studies
Tags: Mobile Marketing, text response
Bristol Zoo have got into the royal wedding mood with a Kate and Wills themed mobile marketing campaign. It’s a charmingly simple idea. If you want to get two for one tickets to Bristol Zoo Gardens at any time in May, all you need to do is text the word wedding to … Continue reading
Posted on April 6th, 2011 by Henry.
Categories: Bulk SMS, News and Case Studies
Tags: Bulk SMS, Bulk sms service, Mobile Marketing
The British Osteopathic Association has recently launched a new smart phone app aimed at both members and non members alike. The app contains information about osteopathy, what it can treat and who it can treat. Text Marketer has been chosen as the bulk sms provider to help promote it. The BOA will … Continue reading
Posted on March 29th, 2011 by Richard.
Categories: Business SMS, Distributed SMS Articles, How to, Industry Commentary, Mobile Marketing, News and Case Studies, Text Messaging Response
Toyota parts supplier, RoughTrax, achieved a 43% response rate to their customer survey using text messaging alone. It’s fundamental to every business on the planet. Customer research tells us what we’re doing right and where we’re going wrong. But, customers just don’t often respond to postal or emailed surveys. Running … Continue reading
Posted on March 17th, 2011 by Henry.
Categories: News and Case Studies, SMS Marketing Ideas & Advice
Tags: Bulk SMS, Bulk sms service, bulk sms software
Students aren’t well known for their excellent time keeping. In a bid to avoid lateness and non attendance, Brunel University has starting using Text Marketer’s bulk sms alert system to remind students of some key fixtures in their diaries. “Reminder: Career Development Workshop (Networking Skills) at 2.45pm today. Cavendish Room, … Continue reading
Posted on March 8th, 2011 by Henry.
Categories: Mobile Marketing, News and Case Studies, SMS Campaign Watch
Tags: sms campaign, sms promotion, text to win competition
This is the first in a series of blog posts looking at current on-pack sms based promotions. Casting a critical eye, from the consumer’s perspective, campaigns will be rated on a number of factors such as ease of entry, clarity of instructions, creative impact etc. The problem we’ve found with … Continue reading
Posted on March 2nd, 2011 by Henry.
Categories: Bulk SMS, News and Case Studies
Tags: Bulk SMS, Bulk sms service, Mobile Marketing
Leading cancer care charity Sue Ryder, which delivers over 4 million hours of palliative care every year, is using bulk sms as way of promoting its series of women only midnight walks. The idea is to encourage as many people as possible to take up the challenge which take place … Continue reading
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SMS Response for Political Campaigning
Posted on April 26th, 2011 by Henry.
Categories: Bulk SMS, Industry Commentary, News and Case Studies, Short Code SMS
Tags: sms response, text response
The political parties are busy trying to get us excited about the upcoming AV referendum. I’m not sure they’re succeeding very well and most commentators anticipate a low turnout. There are a few campaigning groups that seem to be trying to rustle up some awareness though. One of them, www.no2av.org … Continue reading →