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Category: Distributed SMS Articles

Free Marketing Campaign Response Cost and Return Calculator Tool

Posted on January 31st, 2012 by Richard.


Categories: Bulk SMS, Business SMS, Distributed SMS Articles
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What response rate will you get from your Marketing Campaign? I’m often asked about the relative differences between different marketing communication channels and which one might provide the best return. Of course, there are many factors that have an effect on the success or failure of any campaign (list, creative, … Continue reading →

The Truth About SMS Marketing vs Email Marketing

Posted on January 10th, 2012 by Richard.


Categories: Business SMS, Distributed SMS Articles, Mobile Marketing
Tags: , ,

A hefty title to live up to but let’s give it a go. What’s “Marketing”!? Probably one of the most misused terms in business is my first reaction! But, seriously, for the purposes of this article I mainly mean ‘communication’. Business people often say things like, “we need to DO … Continue reading →

txtUs virtual mobile number – now has names

Posted on December 15th, 2011 by Richard.


Categories: All Bulk SMS Account Documentation, Distributed SMS Articles
Tags: ,

We’ve upgraded the txtUs virtual mobile number service so it now displays the names of people who text you if they are included in the Address Book on your account. It’s very easy to add contacts to your address book and it means that as the email responses come in … Continue reading →

Address Book Feature

Posted on December 5th, 2011 by Richard.


Categories: All Bulk SMS Account Documentation, Distributed SMS Articles
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Text Marketer’s Address Book feature is great for storing/viewing/editing contacts so you can quickly send messages to people by selecting them from your address book. The Address Book feature in Text Marketer accounts – Video Instructions. Uploading Contacts to your Address Book Go to GROUPS | MANAGE ADDRESS BOOK You’ll … Continue reading →

Generate free QR Codes

Posted on November 10th, 2011 by Richard.


Categories: Distributed SMS Articles, SMS Marketing Ideas & Advice
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QR Codes are a great way to get response from your mobile marketing adverts and even from web sites. Although they are mostly used to embed to web/mobile site link, did you know they can also preformat an SMS or an Email message, send Geo information and much more. For … Continue reading →

SMS Services – British Dental Association Chooses Text Marketer

Posted on October 6th, 2011 by Henry.


Categories: Bulk SMS, Distributed SMS Articles, News and Case Studies
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The British Dental Association has chosen Text Marketer as its bulk sms provider. After a rigorous and thorough vetting process, Text Marketer was appointed and will be running all future sms services for the Association. Price was always going to be a major factor in the decision making process as budgets are squeezed ever … Continue reading →

Buy Keywords on our Shortcode Service or txtUs numbers – Pay by Invoice instead of card

Posted on September 27th, 2011 by Richard.


Categories: All Bulk SMS Account Documentation, Distributed SMS Articles
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Subscription payments by card. Generally speaking, annoying for the customer and the seller and many companies don’t even allow subscription payments by credit or debit card. We’ve built a system to get around this and it’s launched today. You can now buy keywords on our shortocde or txtUs dedicated virtual … Continue reading →

Case Study – Cycle Shop Packs Workshops Using SMS

Posted on September 15th, 2011 by Henry.


Categories: Distributed SMS Articles, How to, News and Case Studies
Tags: ,

SMS Campaign Delivers 600% Return on Investment Text Marketer works with a number of bike shops who use sms as a way of communicating with their customers. There is simply no more effective way of getting service reminders or sales offers to customers. Unlike email where you might expect around … Continue reading →

UK Consumers ‘Prefer Brands that Use Text Messaging’

Posted on September 5th, 2011 by Richard.


Categories: Distributed SMS Articles, Mobile Marketing, News and Case Studies

British consumers value companies that use text messaging to engage with them, according to a recent survey. The survey questioned consumers about how they prefer businesses to communicate with them. Goods-delivery services are improved by text messaging, with 97 per cent of participants saying that they prefer to buy goods … Continue reading →

Text Response Service – Choosing the Right Keyword

Posted on August 25th, 2011 by Henry.


Categories: Distributed SMS Articles, How to, SMS Marketing Ideas & Advice
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Using a text response option on your advertising and marketing activities can increase the response rate by as much as 20% or even 30%. By making it easier for your prospects to respond, it’s no great surprise that more of them do. But what is the best type of keyword … Continue reading →

How to do … Restaurant Mobile Marketing

Posted on August 3rd, 2011 by Richard.


Categories: Distributed SMS Articles, How to do ...

Using mobile marketing in the food industry is possibly one of the most perfect fits for the medium. Any restaurant, whether it be a fast food establishment right through to a high end dining restaurant, will be (and all have been) amazed at what success a simple, proven mobile marketing … Continue reading →

OMG – A customer used the ‘C word’

Posted on July 28th, 2011 by Henry.


Categories: Distributed SMS Articles, Industry Commentary, News and Case Studies, SMS Marketing Ideas & Advice
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A had a call yesterday from a new prospect. It was typical of many that we get every day at Text Marketer. The chap I was speaking to was asked to find a new supplier of bulk sms services for his company. He was basically doing the rounds by ringing up a … Continue reading →

SMS Campaign Watch – Win a Weekend in the Peaks

Posted on July 26th, 2011 by Henry.


Categories: Distributed SMS Articles, SMS Campaign Watch
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Another consumer mobile maketing campaign comes under the spotlight. This time it’s Buxton Water with their current ‘win a weekend tour of the peaks‘ competition. Creative Impact – Score – 7.5 / 10 Understated is how I’d describe this mobile marketing campaign. The offer didn’t exactly leap from the bottle nor … Continue reading →

Recurring Billing – Get invoiced automatically when your credits get low

Posted on July 25th, 2011 by Richard.


Categories: All Bulk SMS Account Documentation, Distributed SMS Articles
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We recognise that many users of the system don’t want to be fussed with the finance side of running their account but at the same time they don’t want to run out of credits. We have therefore built in an ‘auto billing’ option in your account that simply generates an … Continue reading →

Member-Get-Member (Recommend-A-Friend) schemes can really help grow sales

Posted on July 18th, 2011 by Richard.


Categories: Bulk SMS, Distributed SMS Articles, How to, Mobile Marketing, SMS Marketing Ideas & Advice
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Member get Member schemes are a great way to boost your client base. Get them right and you can build your customer base while at the same time rewarding your existing clients. Get it wrong and all it will be is a drain on time and money. Using texting to … Continue reading →

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