Archive for the "SMS Marketing Ideas & Advice" category
A recent survey by Dialogue Communications found that a tiny 3% of people currently receive text alert reminders, while 83% receive reminders through traditional post.
However, a hefty 67% of people would be happy to receive sms text alerts in the future.
Nearly 60% would positively opt in and 80% of people say they would be interested [...]
6 or 7 seven years ago, most industry pundits were predicting that the meteoric rise of sms messaging as a communication tool, would have levelled off by 2010 and would probably have been overtaken by a new form of instant, low cost messaging.
The Mobile Data Association’s recently released figures show that our appetite for the [...]
Have you come a across a chap called Drayton Bird before? If you’ve ever attended a direct marketing course or event, there’s a good chance you’ll have heard him imparting his marketing wisdom to an appreciative audience. Drayton is a marketing guru on a legendry scale.He’s been in the marketing world for over 50 years [...]
I’m not complaining about the snow, I can walk to work in 10 minutes and we Bristolians only get this exciting weather every twenty years. But judging by the messages that are flying through our bulk sms service the big freeze is causing merry havoc for workers up and down the land. We have dozens [...]
Is using SMS right for my business?
The automotive retailing industry is very well suited to using sms as a way of communicating with its customer and prospect base. Dealers tend to hold a high proportion of mobile numbers on their databases but the potential of the mobile phone as a channel for communication is often [...]
The Text Marketer creative team have been at it again, coming up with fabulous new ways for our customers to use SMS Marketing which makes a real difference to their business.
There’s an old adage I always think of in our business, “you never know until you try”. How true this is. So many companies still [...]
Most bulk SMS providers , (including ourselves) will take great pains to point out the merits of direct connections to the UK Networks, and a direct connection is indeed essential for a first class, reliable sms service.
But that is only part of the story. Just as crucial to reliability are the systems in place that connect [...]
1. It’s the most responsive direct marketing channel available.
Using bulk sms as a way of communicating an offer to your customers is astonishingly effective. In fact, according to the Mobile Marketing Association, sms is 5 times more responsive than direct mail. With open rates to e-mail collapsing, companies need to find new and innovative ways [...]
A: Use an SMS Service to draw attention to your e-mail.
We all know the problem with e-mail. Open rates have been dropping steadily and it’s becoming an increasing struggle just to get e-mails read let alone responded to.
SMS has presented a very effective solution that is going a long way to resolving the problem. By [...]
For many companies, the current mail strikes are an unwelcome distraction. As if generating a profit wasn’t hard enough already, now companies have to worry about whether their deliveries and customer communications are going to arrive on time.
This disruption might be the impetus that some businesses need to look at business sms as a low [...]
Energy drink company Red Bull is using Text Marketer’s bulk sms service to keep field-based staff in touch.
Sms is becoming an increasingly popular way of communicating with employees who are always on the move. With the current trend for home and field based working, staff can feel somewhat isolated and out of touch and regular [...]
Leading sms service provider Text Marketer has joined the innovative envronmental programme, 10:10.
10:10 is an ambitious project to unite every sector of British society behind one simple idea: that by working together we can achieve a 10% cut in the UK’s carbon emissions in 2010. It is supported by tens of thousands of individuals and [...]
Kent based insurance broker, Westhill Insurance has recently been celebrating 25 years in business, To help mark the occasion , Westhill is rewarding its customers, by giving away free insurance policies.
Selected customers were sent a text inviting them to call in for a 1 in 25 chance of winning free insurance cover.
FREE INSURANCE for 1 [...]
Text Marketer has seen a big increase in the number of independent hair and beauty salons that are using bulks sms to communicate with their customers. SMS is very cost effective and has the advantage getting the message straight to the customer’s phone, wherever they happen to be.
Most salons are sending appointment reminders as a [...]
