Testing something new or changing something seemingly small in your bulk sms campaign can definitely improve the response that you achieve. But you won’t know until you try. Testing something new can seem like hard work but it’s really not. If you’re putting together a business sms campaign anyway, it’s … Continue reading
Category: SMS Marketing Ideas & Advice
5 Easy Things to Test to Achieve a Better Response from your SMS Marketing Campaigns
Posted on July 28th, 2009 by Henry.
Categories: Bulk SMS, Business SMS, Distributed SMS Articles, SMS Advertising, SMS Marketing Ideas & Advice, Text Messaging Software
How RoughTrax increased sales by over 19% for next to nothing using Bulk SMS – could you?
Posted on June 30th, 2009 by Richard.
Categories: Bulk SMS, Business SMS, Distributed SMS Articles, News and Case Studies, SMS Marketing Ideas & Advice Tags: bulk, business, messaging, sales, sms, text
Further to our article, Top 5 Tips for increasing sales using Bulk SMS, one of our customers RoughTrax (a mail order supplier of Toyota Hilux parts) decided to follow our Number 1 Tip …. follow-up text messages to customers after a sale. We asked Barry Hemmings, Director at RoughTrax how … Continue reading
Be Honest. Is Your Advertising Working?
Posted on June 18th, 2009 by Henry.
Categories: Bulk SMS, Business SMS, SMS Marketing Ideas & Advice, Text Messaging Response
Most marketers start to feel a little uncomfortable when faced with such a stark question. They might shift uneasily in their seats and start muttering about the value of ‘branding’ and claiming ‘it’s not all about response’. The simple fact of the matter is that most marketing departments simply don’t … Continue reading
5 Top Tips to increase sales with SMS Text Message Marketing
Posted on June 9th, 2009 by Richard.
Categories: Bulk SMS, Business SMS, Distributed SMS Articles, SMS Marketing Ideas & Advice Tags: bulk, How to, increase sales, marketing, sales, sms, text marketing, text messaging
Save Cost and Time – A Hidden Benefit of Business SMS
Posted on June 4th, 2009 by Henry.
Categories: Bulk SMS, Business SMS, Distributed SMS Articles, SMS Marketing Ideas & Advice Tags: Business SMS, text alerts
I was recently chatting with one of our customers about how they use sms marketing within their business. I was interested to hear them talk about how they have managed to dramatically reduce their business phone bill as well as saving significant time by replacing phone calls with text messages. … Continue reading
SMS Marketing 101 – Database Segmentation
Posted on May 26th, 2009 by Richard.
Categories: Bulk SMS, Distributed SMS Articles, SMS Marketing Ideas & Advice Tags: bulk, database, marketing, segmentation, sms
Competition for attention in todays SMS marketing world is increasing all the time. To increase the relevancy, deliver more value in Bulk SMS camaigns AND to deliver more sales – now is the perfect time to do some database segmentation. By segmenting your database and talking to people in a … Continue reading
SMS Marketing – Top 5 starter tips to get response from your Bulk SMS Campaign
Posted on May 18th, 2009 by Richard.
Categories: Bulk SMS, SMS Marketing Ideas & Advice Tags: advice, bulk, How to, response, sms, tips
Many customers are new to SMS Marketing and we’re often asked, “what’s the best way to send out my SMS campaign”. As with all direct marketing campaigns, there is no universal best way. What works for one company won’t necessarily work for another. Sigh! Having said that, there is some common … Continue reading