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Buying Bulk SMS Services – 2 things to look out for

Posted on May 23rd, 2011 by Henry


Categories: All SMS Gateway Documentation, SMS Providers
Tags: ,

Buying bulk sms services is pretty straightforward really. A quick Google search for something generic like ‘bulk sms’ reveals a huge range of providers. Having had a quick look through a couple of pages of search results, you’ll probably arrive at a decent shortlist of half a dozen possible suppliers. Having established your short list … Continue reading →

SMS Buyers’ Guide

Posted on May 11th, 2011 by Henry


Categories: Bulk SMS, Industry Commentary, SMS Marketing Ideas & Advice, Ticker
Tags: ,

Choosing the right supplier from the mobile marketing industry is frankly a bit of a nightmare. Companies seem to package things in different ways, have different sms pricing structures and appear to do as much as possible to confuse the hell out of you. There also appears to be a … Continue reading →

Mobile Marketing – New App Promoted By Bulk SMS

Posted on April 6th, 2011 by Henry


Categories: Bulk SMS, News and Case Studies
Tags: , ,

The British Osteopathic Association has recently launched a new smart phone app aimed at both members and non members alike. The app contains information about osteopathy, what it can treat and who it can treat. Text Marketer has been chosen as the bulk sms provider to help promote it. The BOA will … Continue reading →

Uses for an SMS Service – It’s Not Just About SMS Marketing

Posted on March 28th, 2011 by Henry


Categories: Bulk SMS, Business SMS, Industry Commentary
Tags: ,

It’s all too easy to think of a bulk sms service as just an effective marketing tool; a way of pushing sales messages to prospects and customers. You can overlook a whole range of other ways that a bulk sms service might be useful in your organisation. Perhaps the least used application … Continue reading →

SMS Marketing – Brunel Uni Students Get Text Alerts

Posted on March 17th, 2011 by Henry


Categories: News and Case Studies, SMS Marketing Ideas & Advice
Tags: , ,

Students aren’t well known for their excellent time keeping. In a bid to avoid lateness and non attendance, Brunel University has starting using Text Marketer’s bulk sms alert system to remind students of some key fixtures in their diaries. “Reminder: Career Development Workshop (Networking Skills) at 2.45pm today. Cavendish Room, … Continue reading →

Mobile Marketing – Sue Ryder Embraces Bulk SMS

Posted on March 2nd, 2011 by Henry


Categories: Bulk SMS, News and Case Studies
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Leading cancer care charity Sue Ryder, which delivers over 4 million hours of palliative care every year, is using  bulk sms as way of promoting its series of women only midnight walks. The idea is to encourage as many people as possible to take up the challenge which take place … Continue reading →

Mobile Marketing – Target the Human Not the Mobile Number

Posted on February 15th, 2011 by Henry


Categories: Bulk SMS, Industry Commentary, Mobile Marketing
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There was a great article recently in Mobile Marketing  Magazine about the importance of talking to your customers and prospects as humans rather than just mobile numbers in a database. This has long been the mantra of direct marketing types, not just those involved in mobile. We often notice that … Continue reading →

Mobile Marketing – Over 50′s Move Centre Stage

Posted on January 27th, 2011 by Henry


Categories: Industry Commentary, SMS Marketing Ideas & Advice
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For years now we’ve been trying to convince some customers that the over 50′s do send and receive texts just as younger folk do. They tend not to be such heavy users of sms but are just as likely to respond to a mobile marketing campaign as anyone else. According … Continue reading →

Mobile Marketing – Papa John’s Increase Sales By 33%

Posted on January 9th, 2011 by Henry


Categories: Distributed SMS Articles, News and Case Studies, Ticker
Tags: , ,

A remarkable example of the efficiency and effectiveness of mobile marketing as a communication medium has emerged from one of our customers in the fast food sector. Grant Wiszniewski, operates the Papa John’s pizza franchise in South Shields and is always looking for new ways to increase business. He used … Continue reading →

Opting in to Mobile Marketing Services – Why are Some Consumers Nervous?

Posted on November 12th, 2010 by Henry


Categories: Business SMS, Text Messaging Software
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The IAB and the DMA recently published some excellent research that explored some of  the reasons why consumers often feel reluctant to opt in to receiving mobile marketing messages from companies and brands. They identified 5 barriers that were responsible for repressing the take up of opt in sms services. … Continue reading →

Bulk SMS Campaigns Boost Sports Crowds

Posted on October 29th, 2010 by Henry


Categories: Bulk SMS, News and Case Studies
Tags: , ,

In recent months, we’ve seen a big rise in sports clubs using bulk sms as a way of keeping in touch with their membership base. Sports clubs have been hard hit of late, with normally loyal supporters choosing to stay at home and save the cash. This has made it … Continue reading →

SMS Alert – Fancy a Free Butty?

Posted on October 19th, 2010 by Henry


Categories: Bulk SMS, Distributed SMS Articles, News and Case Studies
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Tradespeople of Retford are being tempted into Travis Perkins by an sms alert offering the promise of a free butty. I love this idea, never mind a product offer or discount code, let’s get some people through the door and we can present our special offers while they’re munching a free … Continue reading →

Text Marketer’s SMS Service Taken Up By The Caravan Club

Posted on September 16th, 2010 by Henry


Categories: Bulk SMS, Business SMS, News and Case Studies, SMS Providers
Tags: , , ,

With over 1 million members, The Caravan Club offers a superb choice of quality caravan parks and caravan sites in the UK and Ireland as well as range of other services. The club has recently adopted Text Marketer’s web to sms service as a cost efficient way of securing short … Continue reading →

Lookers Choose Text Marketer for Bulk SMS

Posted on September 13th, 2010 by Henry


Categories: Bulk SMS, Business SMS, News and Case Studies, SMS Providers
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Leading car dealership group Lookers has chosen Text Marketer as its bulk sms provider. The Group has over 120 dealerships and is committed to providing customers with unrivalled service, through its “Customers for Life” programme. Their first web sms campaign is promoting the release of the new 60’ registration, with some … Continue reading →

Reduce Your Bulk SMS Costs -Let Users Unsubscribe

Posted on September 7th, 2010 by Henry


Categories: Bulk SMS, Business SMS, How to, SMS Advertising, SMS Marketing Ideas & Advice
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The use of Bulk SMS in business is just starting to establish itself as a mainstream channel in marketing strategies. Although sms has been around on our phones for over 20 years, it’s only fairly recently that mobile marketing has become an increasingly popular way of getting a message across … Continue reading →

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The service provided by Text Marketer Ltd must be used for solicited marketing only. All marketing messages sent must be delivered to devices/numbers that have positively opted into receiving SMS messages. To protect the privacy of recipients there is also an opt-out option included on every account, i.e “STOP”. We adhere fully to all best practices as set out by the Government’s Information Commissioner’s Office. For further information please follow this link. www.ico.org.uk/for_the_public/topic_specific_guides/marketing/texts

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