Since the dawn of time marketers have been asking this question . . . OK well maybe not since the dawn of time, but it is a question that has puzzled marketers for years. The issue being that someone has actively…
June 18, 2019
Since the first text message was sent out in 1992 that said, “Merry Christmas”, text messaging and mobile marketing has continually grown to become an ever-integral part of business sales and marketing plans. The two main reasons behind the sustained growth…
March 5, 2019
A call to action or CTA is a phrase designed to encourage people to take a desired action. It is used across all areas of business, particularly in sales and marketing. Call to actions are everywhere, you may not notice them,…
February 12, 2019
Would you rather 20% of your customers read your message or 98%? We know, probably not the most intelligent question to ask, of course you are going to pick 98%. It’s a bigger percentage, meaning more of your customers will read…
January 22, 2019
The first SMS message was sent in 1992 and read “Merry Christmas”. Since then SMS has been on a meteoric rise, going from strength to strength and now used by millions of people and businesses across the world. MMS came along…
October 2, 2018
Guess what? GDPR is in full swing and the world is still turning, the sun hasn’t fallen out of the sky, and businesses are still sending mobile marketing messages! After an exhausting barrage of GDPR news, views, and implied threats, all…
June 19, 2018
“We need and must get more new customers!” Sometimes many businesses can be guilty of only concentrating on getting new customers. They focus all their time, money and attention on getting new customers signed up, buying or over the line… When…
June 27, 2017
Congratulations! You have found the perfect business match, a match that is going to be able to elevate your business to new heights and success. A bit about your match… Although Text Marketer has been around for many years now, think…
April 5, 2016
Given the significant rise in mobile adoption, with more than 7 billion people on earth now owning an SMS enabled handset (The Independent), it’s no surprise that mobile marketing is at the forefront of every marketer’s mind… With the launch of…
May 27, 2015