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	<title>Text Marketer - Email SMS, Bulk SMS Gateway, SMS Marketing Blog &#187; messaging</title>
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		<title>Text message enquiry system reduces costs and increases enquiries</title>
		<link>http://www.textmarketer.co.uk/blog/2011/03/business-sms/text-message-enquiry-system-reduces-costs-and-increases-enquiries/</link>
		<comments>http://www.textmarketer.co.uk/blog/2011/03/business-sms/text-message-enquiry-system-reduces-costs-and-increases-enquiries/#comments</comments>
		<pubDate>Tue, 01 Mar 2011 12:04:59 +0000</pubDate>
		<dc:creator>Richard</dc:creator>
				<category><![CDATA[Business SMS]]></category>
		<category><![CDATA[Email to SMS]]></category>
		<category><![CDATA[Mobile Marketing]]></category>
		<category><![CDATA[News and Case Studies]]></category>
		<category><![CDATA[2way]]></category>
		<category><![CDATA[enquiry]]></category>
		<category><![CDATA[message]]></category>
		<category><![CDATA[messaging]]></category>
		<category><![CDATA[reply]]></category>
		<category><![CDATA[sms]]></category>
		<category><![CDATA[text]]></category>

		<guid isPermaLink="false">http://www.textmarketer.co.uk/blog/?p=2208</guid>
		<description><![CDATA[RoughTrax, one of the leading independent suppliers of 4&#215;4 Toyota parts, recently integrated the text message enquiry and reply system txtUs. txtUs is designed to give a business a unique mobile number (like having a fax number) which customers and prospects can use to text the company. Texts come in &#8230; <a href="http://www.textmarketer.co.uk/blog/2011/03/business-sms/text-message-enquiry-system-reduces-costs-and-increases-enquiries/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>RoughTrax, one of the leading independent suppliers of 4&#215;4 Toyota parts, recently integrated the text message enquiry and reply system <a href="http://www.textmarketer.co.uk/txtUs.htm">txtUs</a>.</p>
<p><a href="http://www.textmarketer.co.uk/txtUs.htm">txtUs</a> is designed to give a business a unique mobile number (like having a fax number) which customers and prospects can use to text the company. Texts come in as a standard email to the company and can be replied to using a standard email program too.</p>
<h3>A phenomenal success!</h3>
<div class="wp-caption alignright" style="width: 220px"><a href="http://www.roughtrax4x4.com/index.php?doc=230"><img title="RoughTrax txtUs page" src="http://www.textmarketer.co.uk/img/roughtrax-shot.jpg" alt="RoughTrax txtUs page" width="210" height="207" /></a><p class="wp-caption-text">See how RoughTrax have integrated txtUs into their website</p></div>
<p>RoughTrax report, &#8220;customers absolutely love the system. It means they can contact us whenever they want as they always have their mobile with them and when we reply, they get our reply instantly&#8221;. Barry, Director of RoughTrax, goes on, &#8220;we&#8217;ve really noticed a surge in enquiries since we published the mobile number on our site, good ones too! Also, the time it takes us to answer using txtUs is about 10 times less than making a phone call&#8221;.</p>
<p>F<strong>ully integrated into RoughTrax&#8217;s contact channels &#8230;.</strong></p>
<p>RoughTrax have <a href="http://www.roughtrax4x4.com/index.php?doc=230">added their txtUs number on their web site</a> and are now reprinting their stationery to include their new number.</p>
<h3>A real opportunity for business to gain a competitive advantage</h3>
<p>There&#8217;s no getting away from it, this is a new system and it takes a little while for customers to get used to texting companies they deal with. But, when they do, the results are astounding.</p>
<p>Not only do you increase enquiries and save costs (on calling mobile phones), you gain an advantage over your competition because people like using text messaging and they&#8217;ll stick with companies who use it.</p>
<p>No other company provides such a <a href="http://www.textmarketer.co.uk/txtUs.htm">unique product for business to use text message marketing</a> in their day to day business &#8211; at only £25 per month with no long term contracts (you can cancel after month 1 if you like), there seems little reason to not at least try it.</p>
<img src="http://www.textmarketer.co.uk/wordpress/?ak_action=api_record_view&id=2208&type=feed" alt="" />]]></content:encoded>
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		<title>How RoughTrax increased sales by over 19% for next to nothing using Bulk SMS &#8211; could you?</title>
		<link>http://www.textmarketer.co.uk/blog/2009/06/bulk-sms/how-roughtrax-increased-sales-by-over-19-for-next-to-nothing-using-bulk-sms-could-you/</link>
		<comments>http://www.textmarketer.co.uk/blog/2009/06/bulk-sms/how-roughtrax-increased-sales-by-over-19-for-next-to-nothing-using-bulk-sms-could-you/#comments</comments>
		<pubDate>Tue, 30 Jun 2009 09:02:03 +0000</pubDate>
		<dc:creator>Richard</dc:creator>
				<category><![CDATA[Bulk SMS]]></category>
		<category><![CDATA[Business SMS]]></category>
		<category><![CDATA[Distributed SMS Articles]]></category>
		<category><![CDATA[News and Case Studies]]></category>
		<category><![CDATA[SMS Marketing Ideas & Advice]]></category>
		<category><![CDATA[bulk]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[messaging]]></category>
		<category><![CDATA[sales]]></category>
		<category><![CDATA[sms]]></category>
		<category><![CDATA[text]]></category>

		<guid isPermaLink="false">http://87.106.109.73/blog/?p=310</guid>
		<description><![CDATA[Further to our article, Top 5 Tips for increasing sales using Bulk SMS, one of our customers RoughTrax (a mail order supplier of Toyota Hilux parts) decided to follow our Number 1 Tip &#8230;. follow-up text messages to customers after a sale. We asked Barry Hemmings, Director at RoughTrax how &#8230; <a href="http://www.textmarketer.co.uk/blog/2009/06/bulk-sms/how-roughtrax-increased-sales-by-over-19-for-next-to-nothing-using-bulk-sms-could-you/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<div id="attachment_311" class="wp-caption alignright" style="width: 240px"><a href="http://www.roughtrax4x4.com"><img class="size-full wp-image-311" title="Roughtrax" src="http://www.textmarketer.co.uk/blog/wp-content/uploads/2009/06/roughtrax-barry-hemmings-sky.jpg" alt="Sales increased over 19% by simply sending a follow up thank you text message to customers." width="230" height="197" /></a><p class="wp-caption-text">Sales increased over 19% by simply sending a follow up thank you text message to customers.</p></div>
<p>Further to our article, <a title="Increase sales with Bulk SMS" href="http://www.textmarketer.co.uk/blog/2009/06/bulk-sms/5-top-tips-to-increase-sales-with-sms-text-message-marketing/">Top 5 Tips for increasing sales using Bulk SMS</a>, one of our customers <a title="Toyota Hilux Surf Parts Spares Accessories" href="http://www.roughtrax4x4.com">RoughTrax</a> (a mail order supplier of Toyota Hilux parts) decided to follow our <strong><em>Number 1 Tip</em></strong> &#8230;. follow-up text messages to customers after a sale.</p>
<p>We asked Barry Hemmings, Director at RoughTrax how it worked for him and these are the figures he gave us;</p>
<ul>
<li>We send out around 1,000 orders a week and followed up each an every sale 2 days after delivery with a text.</li>
<li>At that volume, using <a title="Bulk SMS Software" href="http://www.textmarketer.co.uk/free-bulk-sms-software.htm">Text Marketer&#8217;s Bulk SMS system</a>, it cost £49+VAT per week</li>
<li>About 10% of the customers we sent a text to called back up and made additional orders.</li>
<li>RESULT: 19.23% increase in the total sales value of those customers we sent the text to &#8211; Fantastic!</li>
</ul>
<p>There are other advantages to doing this too &#8211; positive word of mouth increases when you follow up a sale with a thank you message &#8211; resulting in more sales from brand new customers.</p>
<p>RoughTrax sent the following message, &#8220;Thank you for your recent order. If you need anything in addition within 7 days we will give you a 5% discount. Regards, RoughTrax. 0117 986 9065.&#8221;.</p>
<p>Why not test the same concept on a group of your customers for a few weeks and see if you can achieve the same fabulous results? You can get a free Bulk SMS account here and our minimum purchase is only £10+VAT (giving you 204 text message credits) &#8211; why not try it on 204 customers for example!? If you had a 19% sales value increase from 204 customers, would it be worth more than a tenner?</p>
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