Price was always going to be a major factor in the decision making process as budgets are squeezed ever tighter. The quality of the sms service itself was also a crucial consideration and several sms service providers were trialed during the tender process.

Text Marketer’s platform got the seal of approval for being the easiest sms service to use. From the moment the user logs in, the simple menu structure makes sending bulk sms campaigns delightfully straightforward. SMS campaigns of any size can be sent from just one screen in just a few seconds and the full delivery reporting tools allow users to track their campaigns right to the users’ mobile phones.

Text Marketer’s sms service has evolved over 12 years to be one of the most widely used in the UK.

Find out how easy Text Marketer’s sms service is to use by setting up a free account. All accounts receive 10 free text credits, so you can test out the sms service before spending any money. Text Marketer’s costs are also very low. and you’ll find a handy price comparison table that shows you what many other bulk sms service providers are charging.

As well as providing great tools at low cost, Text Marketer’s experienced staff are always on hand to help you put your mobile marketing strategy together. Please feel free to call us on 0117 2050202.

Increasing numbers of dealers are switching their bulk sms provider to take advantage of Text Marketer’s low priced sms service. Mike Haigh from a Land Rover dealer in Sussex remarked;

“The Text Marketer system is low priced and incredibly efficient. Our main dealership management system has texting in it but it’s quite difficult to use and about double the price.”

Text Marketer’s bulk sms system has no set up fee or contract. There is no minimum order and text credits never expire.

7 reasons to choose Text Marketer as your bulk SMS supplier

Lowest priced bulk SMS provider
Direct connections to UK Networks – ultimate reliability
Bullet proof IT systems, hosted with Rack Space – 100% ‘uptime’
Longest established mobile agency – founded 1999
Experience – Blue chip client base includes Microsoft, Samsung, Red Bull, Pizza Hut etc.
Easy to use web based system, no software to download
Unlimited technical support and expert advice

Set up a no cost trial and see how our easy to use, low cost, sms system could work for you.

An sms service is the most efficient way of making sure that important information or instructions get to the right people immediately. 97% of all texts sent are opened, with 83% being opened within the hour. Compared with email where as little as 35% of messages are read, using an sms service you have the best possible chance that your message is getting to right people immediately.

Using delivery reports, Text Marketer’s SMS service allows users to check the delivery of their sms campaigns. Each sms campaign automatically creates a delivery report which can be downloaded to an Excel or csv file. The report lists all the numbers that were sent to and provides an outcome against each. (Delivered or failed.)

Increasing numbers of UK businesses are starting to use an sms service for all kinds of communications. Bulk sms has traditionally been seen as a marketing tool, a sales channel to get offers out to large numbers of prospects or customers at low cost. While this is indeed very effective, there are a wide range of other applications for an sms service.

One of the main attractions with using an sms service is that there is no set up fee, monthly fee or contract, so you can get started at a very low cost, without the need to have a specific budget for the activity.

If you’d like to see how using an sms service might work for you, then you can set up a free account here. You’ll also receive 10 free text credits to test the service. please feel free to cal us on 0117 2050202 if you’d like to discuss how sms might work for you.

The sms service is simple, to find out more, customers simply text in the word ‘digital‘ followed by their email address to 88802. The customer then receives an automted text response as well as an email. The email provides details of when the next digital switchover is taking place as well as the contact details of the online digital support portal.

Samsung are one of a number of major brands using Text Marketer’s automated sms to email service. This is a unique sms service that allows you to send responders an automated email when they text in. So the user simply texts in the keyword followed by their email address. They are then sent an automated sms as well as a full html email.

This sms service overcomes the problem of only capturing a responder’s mobile number. Being able to send people emails as well as texts, provides a much richer experience for the customer and increases the likelihood of conversion.

Setting up this sms service is incredibly straightforward. Stage one is to set up a free bulk sms account from our homepage. That gives you a free account with 10 free outbound text credits. Once logged in, you simply go to Incoming SMS – Add a Short Code Keyword. Once you’ve ordered your keyword you can set up the sms and email autoresponses.

For a quick demo of how this sms service works, text INFO followed by your email address to 88802.

If you’d like to chat about this sms service or any other aspect of your mobile marketing, please feel free to contact us on 0117 2050202.

Fans can sign up by using a text response service provided by Text Marketer. By texting in FFIT to 88802, they’ll receive a call back asking them at which club they would like to attend a training session.  The informality of using an sms response service for this type of initiative is a smart move. The programme is basically making it easier and more appealing for Scotland’s overweight blokes to get themselves moving. The text response option is far less daunting than filling in a form or ringing in to a call centre. They’re just giving people more choice about how they can get in touch.

The programme is being widely promoted in a number of channels including extensive coverage on the BBC website.

There are a few options to choose from if you’re considering having a text response on your advertising and marketing camapaigns. The first decision is whether you should use a short code like 88802 or whether a virtual mobile number would be a more suitable option. There’s a more detailed explanation of which tool is appropriate for which job here. Essentially, short codes are better for generating response from advertising and long codes are more suitable if you’re asking people to reply to a text that you send them or for more general enquiries.

Setting up an sms response service is very straightforward and low cost. Stage one is to open up a free account. From your account, you’ll be able to check the availability of your chosen keyword. Then it’s simply a case of setting an optional automated  sms response and email alerts.

If you like to find out more about sms response or discuss any other element of your mobile marketing campaigns, please feel free to call us on 0117 2050202

SMS service made simple

We’ve been having a discussion here in the office about why people believe that setting up an sms service is complicated and confusing. We all agreed that our industry is guilty of ‘smoke and mirrors’! But it really shouldn’t be too confusing, what we’ve tried to do is simplify the whole process and make setting up an SMS service a two minute job.

What to look out for when choosing an SMS service provider.

There are a few golden rules to bear in mind when you appoint your sms service company. Number 1 is undoubtedly price! We strive to provide the highest quality sms service at the lowest possible price. Next is the availability of a free trial for the sms service . We all want to see if it works before spending our hard earned cash. Also, watch our for buying an sms service that quotes the prices in credits. In some instances it requires more than one credit to send to the UK networks. We’ve put together a more detailed sms service buyer’s guide that we hope is useful.

Employer relations and negotiations change on a minute by minute basis, so using an sms software package such as Text Marketer’s, means that members are always informed and in touch. The sms software is particularly useful as a tool to let members know about any events or demonstrations that are being planned. Any last minutes changes to meeting points can be instantly sent out via text, so everyone knows exactly where to meet and what to expect.

Using an sms software service is always an incredibly powerful way of communicating with field based staff where plans are likely to change at the last minute. Text Marketer’s sms software is used by a number of field marketing agencies who might have hundreds of casual workers to coordinate on any one day. Where people are working on their own, using an sms software solution makes them feel more included and part of the team.

SMS Software is free to set up and there are no monthly fees. Users simply pay a low cost per text. There are also 10 free text credits so that comanies can test the sms software before making any commitment to purchase. Text credits don’t expire so companies have as long as they like to use the credits that they have bought. This is important if it’s not clear how often the sms software is going to be used.

If you’d like to trial our sms software, please set up a free account. Or if you like to have a chat, please feel free to call us on 0117 205 0202.

Recently lapsed CIMA members are now sent an sms alert reminding them to renew their membership, with an incentive of a 50% discount

“Hi, Come back and regain your CIMA status. Half price re-reg until 31 May. Renew now at www.cimaglobal.com/ukrenewal or call 02088492251.”

Adopting a mobile marketing strategy to retain members is a very cost effective option for CIMA. Mobile marketing campaigns can be set up in a matter of minutes and there are no set up or monthly fees. Compared with any other direct marketing channels, mobile marketing has astonishing open and read rates. The IAB recently released mobile marketing research which revealed that 98% of text messages that arrive on mobiles are read within 4 minutes. By comparison, email marketers would be pleased with an open rate of 20%.

Thankfully, mobile marketing remains remarkably responsive and we are not deluged with spam as we are with email. Whether mobile marketing will remain as responsive in years to come is unclear, so now is the time to adopt a mobile marketing strategy to gain maximum impact.

Mobile is a very personal medium though, so care is needed on the approach that mobile marketers take. Using an sms service too frequently will result in annoying and alienating your customers. It’s also a good idea to use the sms service to send other messages rather then just sales or marketing messages. That way you’re adding value to sms campaigns.

If you like to develop a mobile marketing strategy, the first stage is to set up a free account. You’ll get 10 free text credits to test the sms service. Or please feel free to call us on 0117 2050202, we’re always happy to have a chat.

Non-attendeance at lectures is no longer a comfortable option with regular offenders receicing text alerts asking them to contact their tutors. The sms service is also proving particularly useful to remind students about important meetings and tutor appointments.

“Just to remind you that a meeting  will take place at 4pm today in Fleming Room 101 to discuss the issues you’ve recently raised.”

One of the main benefits of using sms services in a university is its cost effectivess. There is no set up fee or contract and the cost of bulk sms credits is just a few pence per text. We’ve seen a number of colleges and universities recently taking up our web to sms service as a way of keeping in touch.  Universities are now looking  at new ways to reduce their costs and using an sms services can certainly help reduce their communications spend.

Setting up an account is free and there is no monthly rental charge or contract. As there is no minumum order, universities can trial the sms service with a spend of just a few pounds. Text credits, once purchased, never expire so universities can take as long as they wish to use up their credits.

Call us on 0117 9249207  if you’d like to chat about how your organisation could us an sms service.

“97% of SMS opened, 83% in one hour but typically within 4 minutes”

If ever there was a statement that should encourage marketers to incorporate an sms service into their marketing, this is it.
This figure is in bold contrast to email open rates that are really struggling at around 15%.

So why is it that most UK businesses don’t have a mobile strategy? We’ve pondered this at length and we believe it’s just down to inertia. Marketers feel most comfortable doing what they have always done. Despite sms services being available for over a decade, it is still considered to be slightly alternative, edgy and dangerous. There is also a tendency for people to think that it’s going to be very technical and complex.

The reality is very different; mobile marketing is, simply using the mobile phone as a way of communicating with customers, prospects of staff. It’s really no more complicated than that.
One of the main benefits is that there are no set up costs, so you can get your first campaign up and running with a very low budget and like traditional direct marketing channels you can very easily measure the response that you achieve. As sms software is incredibly easy to use, you don’t need to come from an IT background to initiate a new sms marketing programme.

Set up a free account (which comes with 10 free text credits) and you’ll soon gain an insight into the potential applications for sms marketing in your business. If you’d like to discuss any aspect of your mobile strategy, please feel free to call us on 0117 9249207.

Will we see an sms voting service in 2015?

As the dust settles on the election, Orange have released some figures revealing that 20% more of us would bother to vote if there was a text messaging service that allowed us to do so.

The stats come from the Orange Election Report, which surveyed about 2000 nationally representative adults. As well as the need for a text messaging service, the survey also found that nearly a quarter of 18-24 year olds have received information on the general election via social networks and 11% have actually commented on it using social networking sites.

Anthony Parker, author of the Orange Digital Election Report says: “It’s clear from this research that the use of technology by the political parties has made politics more accessible and interactive, and ultimately more interesting to a younger audience.”

What’s particularly striking about this research is the implications that it has for our electoral system in the future. If 20% more people voted because there was a simple text message service, then it would seem very probable that this type of technology is lkely to become more prevalent next time around in 2010.

A text message voting service would undoubtedly bring some logistal challenges around data security and the voting procees would also need to be fairly slick or people would lose interest and either not bother or vote in the tradional way.
So let’s hope that sms services and technology in general play a more central role in engaging the country’s younger voters with the whole process.

Companies wanting to find out more about how they can reduce the impact of their waste on the environment, now have the option of texting a keyword to a 5 digit short code. The text response option is now being implemented on a number of business marketing materials being deployed during 2010.

Traditionally an sms service such as this has been used mainly by business to consumer companies but increasingly B to B companies are taking advantage of the increased response rates that can be achieved. If you give people the choice around half of them will choose to make their initial contact by sms. (source – Mobile marketing Association)

The take up of sms services by business to business companies has been surprisingly slow and the feeling that sms solutions are the preserve of the consumer still remains failry well entrenched. The notion that you need thousands of people to make sms marketing worth it just don’t stand up. Just because a campaign is going out to a relatively low number of recipients, it doesn’t mean that it is in any way a less effective channel.

SMS services – an attractively low cost option

A text response service costs just £25.00 a month and there’s no set up fee or minimum term. An outbound sms account can be set up for free and you can purchase as many text credits as you need for your campaign.

If you’d like to find out more about how sms could work for your business, please give us a cal on 0117 9249207.

When most people think of how their business might use a web sms service, they think of using it a marketing tool, a way of contacting thousands of customers or prospects with a sales message.

Well that it of course true but there’s also a much more mundane and down to earth use for a text messaging service. Think of the mobile phone simply as another way of communicating with people. In the same way that you might drop someone a quick email you can also send them a text alert. It doesn’t have to be all about selling, it could just be that you have an interesting bit of news that you’d like to let everyone know about.

Increasingly customers are using web sms as a way of keeping in touch with members of staff, particularly if they are home based or spend much of their time out of the office.

Sending someone an sms that requires the recipient to do something, creates a sense of urgency that sending an email just doesn’t achieve. It’s all too easy for people to say the email never arrived or got stuck in a spam filter. So if you need something done now, then sending a text is an obvious way to go.

Whether you’re sending a text to an individual or thousands of people, the whole process takes a minute or so and there’s no software to download or install.

As there is no minimum order or set up fee, Text Marketer’s sms software is the ideal tool if you’re looking to dip your toe in the water with web to sms. The text message prices are the lowest in the industry and there is a ‘best buy guarantee’ that ensures that you are getting the best deal.

An integral part of the programme is a text alert service that keeps members up to date with not only local events but also provides information about the various support groups that are available. Subscribers to the sms service receive regular text bulletins on a wide range of subjects.

Bulk SMS informs efficiently at low cost.

For busy parents and carers on the move, there is no better way of informing than by using a bulk sms service. It’s immediate, cost effective and gets vital information across wherever the recipient happens to be.

Text marketer has been chosen to run the sms project which began in November 2009.

Local councils are increasingly adopting bulk sms strategies to assist better communication with residents. This trend seems set to continue with a number of councils using Text Marketer’s sms service in recent months.

Bulk SMS accounts are free to set up and there is no monthly fee or hidden costs. Bulk SMS message costs are the lowest in the mobile marketing industry and are routed directly to the UK Networks.

1. It’s the most responsive direct marketing channel available.

2. It will make your Finance Director smile.
SMS marketing is very cost effective.  Bulk SMS messages cost just a few pence per text and with response rates of up to 15%, you’ll get a great return on your marketing investment.

3. It will save your precious time.
How much time do you spend on the phone getting bogged down in conversations with clients of colleagues, when all you wanted to do was get a simple piece of information across? It’s incredibly frustrating. Using sms takes a fraction of the time of a phone call and costs considerably less. Your time will be freed up to spend on more productive activities!

4. You’ll be gaining a competitive edge.
The take up of companies using an sms service for their communications is still very low, our estimate is that about 32% of UK businesses are using text in any meaningful way. Good news for companies like ours but also good news for you. If you adopt a positive, proactive sms strategy, using a reliable sms gateway, there’s a good chance that you’ll be doing something that your competitors aren’t.

5. You’ll be saving the planet. Bulk sms is a green way of communicating. For every 10,000 pieces of A4 paper that your company uses, you consume 2.5 mature trees. Sending a text is virtually carbon free.

If you’re not yet using an sms service in your business, we’d love to have a chat about how it might work for you. Please give us a call on 01179249207. We’d love to hear from you.
P.S – So that you can try our sms service at no cost, why not set up a free account here and we will add 200 free text credits.

This disruption might be the impetus that some businesses need to look at business sms as a low cost alternative to snail mail. Using a bulk sms service is an effective and simple way to make sure that day to day communications are untroubled by the chaos with the mail service.

Companies use business sms services for a whole range of day to day communications, not just for generating new sales. When they experience first hand how effective it is, they often use it in areas of the business that they hadn’t originally intended.

 “When we first got our sms account we used it in the Service Department for sending customers MOT reminders. Then the Parts Manager saw it and wanted to use it to let customers know when their orders had arrived. Now the Sales Department also sends out texts with latest used car event details.” Alan Wilding – Evans Halshaw

You can try Text Marketer’s bulk SMS service for free by signing up for a free trial today. Setting up an account will take no more than a minute or two and your account comes with 10 free text credits so that you can test the service before purchasing additional text credits.

Red Bull are using sms to keep sales team members informed about the latest developments, so they are never out of the loop.

Bulk SMS Service – It’s not just about marketing

When many people think about a bulk sms service, they think about sending out a sales message to the whole database and using it as a direct marketing tool to drive sales. Bulk sms is indeed a very low cost and effective way of comunicating an offer to your existing customers and prospects.

But there are many other ways that text can be used within your organisation. Essentially the mobile phone is just another communication ‘channel’ that you can use in a similar way in which you might use e-mail, the postal service or a fax.

As mobile handsets become increasingly powerful, they are becoming more central to people’s working life and so it makes sense to incorporate their use into your internal communications.

Setting up an account is free and your account comes with 10 free text credits, so you can try the service at no cost.

Once you’ve placed you order, you receive an order confirmation sms that contains your unique order reference…

‘Thankyou for placing your order. If you have any questions you can call us on 01159025874 and quote mobile order M19234.’

Text Marketer has been chosen as the SMS service provider to deliver the confirmation texts. Using the sms API service, Inteflora is able to connect its systems directly to the Text Marketer gateway, combining top rate reliability with low cost.

Integrating an SMS Service

Nick Rich, Text Marketer’s technical director said:
“Integrating systems directly to our sms gateway means companies can really embrace an sms service as part of their communications strategy. In the same way that your system might automatically send a customer an e-mail based on certain triggers, using the sms API service, you can do the same with text.”

Setting up your customer communication system to send texts is straightforward and Text Marketer offer a suite of documentation as well as providing as much phone support as is needed.