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SMS Text Message Marketing - Car Dealers
At
Text Marketer we have specific expertise in the car dealer
sector. We have customers across nearly all the franchises
as well as supplying texting solutions to many of the larger
car dealer groups. We also have manufacturer partners.
As customers
increasingly leave their mobile number as the preferred number
for you to contact them on, telecoms costs are increasing
dramatically. Using text to communicate with customers helps
drive down these costs and saves staff time.
Contact
us now on 0117 9249207 for a free demo of
out texting system.
Dealer
Benefits
- Dramatically
reduce phone bills. (See cost savings calculator to find
out how much you could save)
- Achieve
higher response rates - text messaging is 5 times more responsive
than direct mail.
- Save
time - time to phone 15 customers, 45 minutes approx. -
time to text 15 customers, 1 minute
- Create
massive impact, build customer loyalty -23% of people will
show or forward a marketing message to a friend. (Source
- Mobile Marketing Association)
- Low
entry costs - as little as £99.50 + VAT
- Easy
to set up - no software downloads, only requirement is an
Internet connection
Applications
There are almost endless ways that dealers can use text messaging,
some examples are:
- Car
ready for collection - 'Your car is now ready for
collection, please call in at Service Reception where your
keys are waiting for you'
- MOT/Service
reminders - 'Your car is now due its service, please
contact our Service Department and we will be delighted
to book it in at a convenient time'
- Courtesy/thank
you messages
- 'Thank you for servicing your car at Ricardo's Motors,
we look forward to seeing you in the Spring'
- Questionnaire
follow-up - 'Don't forget to complete and return
our customer questionnaire in time for the prize draw on
Saturday'
- Sales
lead generation - 'The all new 2004 A4 has arrived!
Call our showroom today and we'll deliver a brand new car
to your home for you to test drive'
- Part
in stock - 'The parts that you ordered have now
arrived, please call in at the Parts Department'
- Deferred
Sale
-'Your tyres are probably due to be changed now. Please
call Service Reception on 01234 56789 and we will arrange
a convenient time to change them'
Strategic Partnerships
We have also been chosen by the world's leading oil suppliers
to deliver texting solutions. Dealers supplied by Castrol,
Mobil Esso and BP have access to our texting platform at preferential
rates.
Peugeot recognizes the potential of SMS
Peugeot identifies sms as a new way of communicating and ran
an article featuring Text Marketer in its 'in house' publication
Marque.
Find out
how much you could save using text by downloading out cost
savings calculator
Click
here.
Case
Study
Lathams Tobay - Vauxhall
Uplift in response rate to service / MOT reminders of 29%
increase score on CSI survey question from 35% to 95%
Comments from Jim Bailey, Aftersales Manager:
- "Very
user-friendly, I was using the system within 10 minutes."
- "The
biggest impact for me is that I now have time to concentrate
on other elements of my job. We save money on our communications
and generate more business."
- "The
text messaging system enables key areas of our customer
follow up. We are now reaching far more customers in an
extremely cost effective and efficient way."
- Reaction
from customers? - 100% positive, "great", "brilliant"
For
a free demo our texting system, contact us now on 0117 924
9207.
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