Black Friday Special Offer


20% Free SMS - Find out more here


Email vs SMS marketing. Let the battle commence…

  • Why not share:
  • Social sharing button for Facebook
  • Social sharing button for Linkedin
  • Social sharing button for Twitter
  • Social sharing button for Googleplus
  • Social sharing button for Pinterest

We have pitted these two huge heavyweights of the business marketing world up against each other before… Take a look back here at round one Mobile vs Email.

And here we are again, four years on for round two of this huge marketing battle.

But before we get down to the nitty gritty and start trading blows, let’s see how far each of them have come since our last post.

SMS has been on a fantastic meteoric rise, it continues to grow and grow in popularity amongst businesses and the general public. The mobile phone has become our best friend, it never leaves our side and we would never dream of leaving any room without it.

The sheer number of things you can do with your mobile phone now are simply baffling. Turn on your heating, slow motion videos, mobile banking… the list simply goes on and on and grows by the day. But as that list grows, so does our dependence on the mighty little device. We now don’t want to have to go to our bank to make a payment, we don’t want to buy an alarm clock or buy a camera – we just want our phone to be able to do everything… And in most cases it does.

So onto the email… Well it’s still just about the number one communication channel for business to engage between their customers. But as far as developments go, there isn’t much to report… There is still lots of spam being sent!!

Below is an infographic we have done filled with the latest stats on both channels. But one stat that stands out for us is…

75% of people would like to have offers sent to them via SMS
(Digital Marketing Magazine)

We now complete so many of our daily tasks on our mobile phones, we spend so much time on them day to day, and we want to be on them. So we want businesses to send us offers, updates and notifications by SMS… And that number is only rising by the day!

We are not saying it’s either one or the other, a multi channel approach is usually best. However looking at all these stats, you certainly do not want to neglect SMS marketing. So sign up for your free account today and give SMS marketing a go – we are sure you won’t regret it.


Embed this Infographic on your website:Text Marketer Bulk SMS Services


Related articles

  1. The gloves are off, Email marketing VS Mobile marketing
    The big heavyweight fight, Email Marketing VS Mobile Marketing. If you’re wondering which is more responsive, more effective, more convenient...
  2. 10 amazing marketing stats for 2016
    The latest marketing stats > 7 Amazing marketing stats for 2017 Now 2015 was one hell of a year for...
  3. The Truth About SMS Marketing vs Email Marketing
    A hefty title to live up to but let’s give it a go. What’s “Marketing”!? Probably one of the most...
  4. Mobile VS Email Statistics – Infographic
    The big heavyweight fight, Mobile Marketing VS Email Marketing. If you are sat there wondering which is better, more effective,...
  5. Combine email and SMS marketing with our dotmailer integration
    We’ve teamed up and joined forces with dotmailer, and it seems like a very natural relationship. Text Marketer the UK’s...
  6. How can SMS marketing predict the future for your new business?
    The one million pound question: Where do you see your new business in 12 months’ time? Now where’s Mystic Meg...
  7. SMS marketing for car dealerships – Infographic
    We suggest ways that your car dealership can use SMS marketing to enhance your business. To start with SMS is...
  8. Achieve better response from SMS Marketing – Infographic
    Some of us maybe more advanced in our SMS marketing knowledge and know how than others. However there is usually...
  9. Business owners and marketers – it’s time we talk about mobile marketing
    As business owners, marketeers or even salesman, we are always looking for ways to market our business more effectively, efficiently...
  10. 10 Mobile Marketing Statistics – Infographic
    Here are just some stats and facts about Mobile Marketing that you might find interesting and surprising. For example did...