You are walking in your high street and walk past a shop where you see a sign saying you could win a holiday worth £1,000 in big bold writing and all you have to do is text the word HOLIDAY to…
July 24, 2018
Breakfast cereal icon Shreddies has got together with Eurocamp to offer its customers a chance to win one of 75 European self-catering holidays. The on–pack text to win competition appears on all Shreddies packs between now and the end of the…
March 7, 2012
This is the first in a series of blog posts looking at current on-pack SMS based promotions. Casting a critical eye, from the consumer’s perspective, campaigns will be rated on a number of factors such as ease of entry, clarity of…
March 8, 2011