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Category: 7 Deadly Sins of Mobile Marketing

Seven Deadly Sins of Mobile Marketing – Infographic

Posted on January 24th, 2012 by Richard.


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Embed this Infographic on your website:   Source: Text Marketer Bulk SMS Services

The Seven Deadly Sins of Mobile Marketing – Sin 7

Posted on September 27th, 2011 by Henry.


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The penultimate deadly sin of mobile marketing was warning about just using your bulk sms campaigns to sell and nothing else. This last deadly sin advises against wasting your money on developing an app that noone will want to use. Develop a Pointless App 99% of apps are useless and get used just … Continue reading

The Seven Deadly Sins of Mobile Marketing – Sin 6

Posted on September 20th, 2011 by Henry.


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The last mobile marketing sin talked about how easy it is for mobile marketing messages to be seen as spam if you send too frequently. This sin warns of the dangers of just using bulk sms as a way of blasting out offers and not offering anything else of value … Continue reading

The Seven Deadly Sins of Mobile Marketing – Sin 5

Posted on September 9th, 2011 by Henry.


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The last mobile marketing sin was all about the dangers of treating everyone as if they were the same person. This sin warms of the perils of sending your customers too much stuff. Pester Them Your bulk sms message is an intrusion, unasked for and unwelcome. So the reason for … Continue reading

The Seven Deadly Sins of Mobile Marketing – Sin 4

Posted on September 1st, 2011 by Henry.


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The last sin warned of the perils of not allowing your customers to unsubscribe from your bulk sms campaigns. The next sin is about the dangers of not treating your customers as individuals. Treat Everyone the Same Mobile marketing has been around for over 10 years but it still operates in … Continue reading

The Seven Deadly Sins of Mobile Marketing – Sin 3

Posted on August 23rd, 2011 by Henry.


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The last sin was ‘more haste less speed‘ and looked at the perils of leaping before you look. The next mobile marketing sin is no less odious and warns of the perils of not including an opt out. Don’t allow them to unsubscribe A short cut to the gates of mobile … Continue reading

The Seven Deadly Sins of Mobile Marketing – Sin Two

Posted on August 18th, 2011 by Henry.


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The First sin was forgetting a call to action. The next sin is equally as likely to screw up your mobile marketing campaign. More Haste, Less Speed   Mobile is unlike any other marketing channel. It’s quick to deploy. Really quick. You can have an idea in the shower and … Continue reading

The Seven Deadly Sins of Mobile Marketing – Sin One

Posted on July 13th, 2011 by Henry.


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1. Forget a call to action We kick off with perhaps the most blindingly obvious sin that a surprising number of marketers commit. Having sent out a superb offer, cunningly targeted and with real appeal, you forget to tell the customers what they have to do next or include any contact details. So the … Continue reading

The Seven Deadly Sins of Mobile Marketing – Part 1

Posted on June 30th, 2011 by Henry.


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This e-book runs in conjunction with our ongoing series , 10 Steps to Mobile Marketing Nirvana. The idea is to help mobile marketers avoid the most commonly made mistakes. If you’re new to mobile marketing, it’s all too easy to end up being wise after the event. So a little … Continue reading