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Is there such a thing as ‘quality’ in Bulk SMS?

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There are a vast number of different ‘gateways’ that bulk SMS service providers can use to connect to the UK networks.

Reliability of these services varies enormously and they support a range of different functions.

Overseas gateways, where the SMS is dispatched from abroad, tend to be far less reliable than sending directly to a UK network.

What sort of problems can be expected using an SMS provider that uses an overseas gateway?

- Message delays (which can result in your messages being delivered in the middle of the night!)
- No delivery reports
- Messages not arriving
- Inability to set the sender ID. (who the message is from)

Text Marketer uses a direct connection to Vodafone UK, ensuring that the reliability of our service is outstanding. Our customers have the peace of mind that messages are being delivered quickly and efficiently.

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