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5 Reasons Why You Can’t Afford To Ignore Mobile Marketing

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1. It’s the most responsive direct marketing channel available.
Using bulk SMS as a way of communicating an offer to your customers is astonishingly effective. In fact, according to the Mobile Marketing Association, SMS is 5 times more responsive than direct mail. With open rates to e-mail collapsing, companies need to find new and innovative ways of communicating.

2. It will make your Finance Director smile.
SMS marketing is very cost effective.  Bulk SMS messages cost just a few pence per text and with response rates of up to 15%, you’ll get a great return on your marketing investment.

3. It will save your precious time.
How much time do you spend on the phone getting bogged down in conversations with clients of colleagues, when all you wanted to do was get a simple piece of information across? It’s incredibly frustrating. Using SMS takes a fraction of the time of a phone call and costs considerably less. Your time will be freed up to spend on more productive activities!

4. You’ll be gaining a competitive edge.
The take-up of companies using an SMS service for their communications is still very low, our estimate is that about 32% of UK businesses are using text in any meaningful way, with 7 out of 10 retailers are still missing out on SMS still missing out on SMS marketing.

Good news for companies like ours but also good news for you. If you adopt a positive, proactive SMS strategy, using a reliable SMS gateway, there’s a good chance that you’ll be doing something that your competitors aren’t.

5. You’ll be saving the planet.
Bulk SMS is a green way of communicating. For every 10,000 pieces of A4 paper that your company uses, you consume 2.5 mature trees. Sending a text is virtually carbon free.

If you’re not yet using an SMS service in your business, we’d love to have a chat about how it might work for you. Please give us a call on 01179249207. We’d love to hear from you.
P.S – So that you can try our SMS service at no cost, why not set up a free account here and we will give you 10 free credits to test with.

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