Miss Millie’s Launch Text Response Ad campaign

  • Why not share:
  • Social sharing button for Facebook
  • Social sharing button for Linkedin
  • Social sharing button for Twitter
  • Social sharing button for Googleplus
  • Social sharing button for Pinterest

Unless you’re from Bristol, you’ll never have heard of Miss Millies. For Bristolians it’s an absolute institution, serving delicious fried chicken and burgers to the masses. Being just round the corner from us, we’ve been chosen to provide the sms text response infrastructure for their newly launched radio and poster ad campaign.

The buy one get one free offer is aimed at getting as many new customers through the door as possible and customers can also register for free sms alert offers by texting MILLIES to 88802.

Click below to listen to the radio ad.

Miss Milie’s Radio Ad

The sms response campaign will generate a database of opted in customers who will be sent a series of tempting offers via our sms software over the coming weeks and months. As with many companies, the sms response campaign is Miss Millie’s first foray into the world of mobile marketing. Assuming it goes well, then we expect sms solutions to become a more intergated part of their marketing activity in the future.

The text response part of this campaign is remarkably low cost. The entire platform for handling the responses, including the keyword and short code, costs just £25.00 + VAT a month. With no minimum time period, the system can be used for the precise period of the campaign, with no wastage.

The automated sms responses are also low cost at just a few pence each.  (We’ve put together an sms cost comparision table, if you’d like to see how our sms costs compare with other comapanies.)

If you’d like to have an sms response option on your marketing campaigns, you can set this up online in a mater of minutes. Do call us on 0117 9249207 if you’d like to talk about this. Miss Millie’s for lunch anyone?

Related articles

  1. Police Force use Text Response in Recruitment Drive
    Thames Valley Police are using Text Marketer again to help with their recruitment. This campaign is about attracting suitable candidates...
  2. National Autistic Society Deploys Text Response in The Times
    In its first mobile marketing initiative, The National Autistic Society is running an advertisement in The Times with a text...
  3. Sita Widens Response Options with SMS Service
    Sita UK, the country’s leading recycling and resource management company, is using Text Marketer’s SMS service to help get a...
  4. Christian Aid Uses SMS Software in Fund Raising Effort
    One of Christian Aid’s more innovative fundraising ideas is Quizaid. This initiative encourages quizmasters to hold a local quiz to...
  5. Stockton Council Uses Sms Service To Help Parents Of Children with Additional Needs
    Stocton-on-Tees Council is using sms text alerts to keep parents of children with additional needs informed about a range of...