Business SMS has a long way to go, but the future looks bright for business SMS
At Text Marketer, we’re continually surprised how business SMS is still really in the early stages of development. Most companies are still not using business SMS as part of their communication strategies. Surprising really, when you consider how easy business SMS services are to set up.
Why is the take of business SMS so slow?
We believe it’s a kind of inertia really. Business SMS is simply not on many marketing manager’s list of things to consider. People tend to be happiest spending money on the campaigns that they have always been involved in. Perhaps a business SMS software is still perceived as only useful for companies that have a youth target market.
So what’s in store for the next few years?
Continued steady growth! We can expect business SMS prices to remain fantastic value for money compared to other marketing channels. We’re looking forward to helping companies realise the potential of mobile marketing in today’s challenging business environment
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