Winter Sale

15% Free SMS - find out more here

Mobile Marketing Case Study – Dominos Pizza

  • Why not share:
  • Social sharing button for Facebook
  • Social sharing button for Linkedin
  • Social sharing button for Twitter
  • Social sharing button for Googleplus
  • Social sharing button for Pinterest

Dominos use bulks smsMobile marketing is firmly established as a powerful and profitable tool for the fast food industry. All of the large fast food giants are now using bulk sms as a way of increasing sales and most of them use Text Marketer as a bulk sms provider.

Dominos Pizza franchisee Sean Callum had been using sms successfully for a few years before deciding to assess different providers to see if he could reduce his costs.

“I looked at several providers and set up trial accounts with a few of them. They all seemed to have quite similar online systems and most seemed quite easy to get to grips with.

What attracted me to Text Marketer was the price. The cost per text was almost half what I was paying previously and at least 25% cheaper than any of the other bulk sms companies that I found. The system itself is so easy to use, we got up and running in 5 minutes.

As my text costs are now lower, the ROI per sms campaign has increased. This means that I can afford to send more offers to my customer base.”

If you haven’t yet tried Text Marketer, set up a free account. You’ll get 10 free text credits for testing. There are no monthly fees or minimum order.
If you’d like to discuss how mobile marketing could work for you, please feel free to call us on 0117 2050202.


Related articles

  1. 10 Steps to Mobile Marketing Nirvana – Chapter 4
    Following on from Chapter 3 about getting the message itself right, this chapter is all about the timing. When is...
  2. Mobile Marketing – Papa John’s Increase Sales By 33%
    A remarkable example of the efficiency and effectiveness of mobile marketing as a communication medium has emerged from one of...
  3. Mobile Marketing – Target the Human Not the Mobile Number
    There was a great article recently in Mobile Marketing  Magazine about the importance of talking to your customers and prospects...
  4. Opting in to Mobile Marketing Services – Why are Some Consumers Nervous?
    The IAB and the DMA recently published some excellent research that explored some of  the reasons why consumers often feel...
  5. Mobile Marketing – Storage Kings Launches SMS Promotion
    Leading storage company Storage King is using mobile marketing as a simple way of getting offers out to their customers...
  6. 10 Steps to Mobile Marketing Nirvana – Chapter 3
    Following on from Chapter 2 about growing SMS databases, this chapter of our e-book is about the message itself. You’ve...
  7. Mobile Marketing – Over 50′s Move Centre Stage
    For years now we’ve been trying to convince some customers that the over 50′s do send and receive texts just...
  8. Glass’s Guides Launches Mobile Marketing Service
    Glass’s Information Services, the company behind the famous vehicle valuation guides, have launched a new mobile marketing service to inform...
  9. 10 Steps to Mobile Marketing Nirvana – Chapter 5
    Following on from Chapter 4 about timing your bulk sms campaign for optimum response, this chapter is all about the...
  10. Bulk SMS Campaigns Boost Sports Crowds
    In recent months, we’ve seen a big rise in sports clubs using bulk sms as a way of keeping in...

Latest posts