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Web SMS – John Lewis Partners See the Benefit

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John Lewis uses Web SMSJohn Lewis has set up a new web sms service aimed  at keeping partners informed of all the leisure benefits that they can access. John Lewis partners can take advantage of a wide range of discounted leisure activities and Text Marketer’s web sms service is being used to get this information across to members of the scheme.

With so many activities to choose from, it’s easy to miss out on some great offers such as the recent free ballot for free premiership football tickets or discounts at events at the O2 Arena.

SMS has an open rate of of over 98%, so there’s no more effective way of getting a message directly to someone. Compared to email where open rates are as low as 20% of less, a web sms service is an obvious and cost effective choice for many companies.

The web sms service is run entirely by John Lewis. They are able to upload the different groups of members that are then held securely in their account. It’s then just a case of writing the message, setting the date and time they want the message to arrive and hitting a submit button. Setting up the web sms service is done in seconds. Every new user gets 10 free text credits to try the web sms service for free before deciding if they want to buy more sms credits.

Each web sms account also comes with a free unsubscribe service which allows users who no longer wish to receive further texts, to easily remove themselves from the sms list. Users who unsubscribe can no longer receive message from that company. Using the unsubscribe service with a web sms service is not only best practice, it’s also a legal requirement.

Set up a free web sms account today and see how it could benefit your organisation. We’re always on hand if you’d like chat about this, so please feel free to call us on 0117 2050202.

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