The Grand Budapest mobile hotel – the mobile holiday maker

  • Why not share:
  • Social sharing button for Facebook
  • Social sharing button for Linkedin
  • Social sharing button for Twitter
  • Social sharing button for Googleplus
  • Social sharing button for Pinterest

Now, we don’t want to jinx it but the sun has well and truly had his hat on recently.

As the Spring sun shines down on the basking pink faces of the British public, reluctantly checking the time on their mobiles to catch every last minute of sun before lunch is over, we begin to realise that it’s that time of year again…

The holiday season

There is nothing we love more than setting our out of office reply on our email and spending a few days away from the daily confines of the habitat we like to call home.

We walk around with a smile from cheek to cheek and spring in our step as we go in search of warmer climates, while constantly telling everyone and anyone who will listen that we are about to go on holiday.

Research suggests that we are going away on holiday more than ever, and the facts speak for themselves as record numbers of holiday makers have been visiting our shores spending record amounts.

So why the increase?

Well, our millennials seem to be the ones that are generally more interested and have the time and money to be able to holiday. From weekends away here in the UK to spiritual thinking time in a remote village in the Philippines – they love a getaway.

So how can a hotelier cast his millennial marketing net over these young holiday makers?

Software Advice Research suggests that more than half of hotel’s total reservations are accounted for by loyalty programme members, and without being rude what’s surgically stuck to a millennials hand?

Yes, their mobile phone

SMS loyalty programmes are massively on the up. Big brands have recognised our need and want to be connected through our mobile phones, and as it’s the most convenient way for the customer, it means that it’s the most responsive way for the brand or business.

Not only this, but we now live in an age where we have so much choice it can be hard to make our purchasing decisions. Price and the product or service have and always will be factors but as those two become more and more inseparable between different brands, we are now on the lookout for whoever makes us feel special, wanted and who we can connect with.

These are just some of the reasons why SMS loyalty programmes and mobile marketing schemes are proving so successful with brands and businesses and the modern customer of today.

Mobilise your hotel loyalty program with statistics from this mobile infographic
Embed this Infographic on your website:Text Marketer Bulk SMS Services


Related articles

  1. Can SMS improve our summer holiday?
    Going away on holiday and getting on a plane is now pretty standard practice. There was a time when if...
  2. Easter – not just about chocolate and bunnies
    Although Easter is the preferred holiday for those with a sweeter tooth, it seems customers Easter holiday spending doesn’t just...
  3. 7 Reasons why you need to go mobile
      1. We can’t leave home without it The great advantage of mobile marketing is the delivery mechanism is always...
  4. Boxing Day 2013 Stats
    The dust has settled, all the presents are now unwrapped, dirty dishes fill the sink, and there is only the...
  5. Have your cake and eat it too – Infographic
    It appears when it comes to marketing you can Have your cake and eat it too, with mobile marketing. Whether...
  6. What customers really want from you
    Lots of happy customers is what we all strive for – from here relationships can form that can hopefully lead...
  7. 10 Mobile Marketing Statistics – Infographic
    Here are just some stats and facts about Mobile Marketing that you might find interesting and surprising. For example did...
  8. Mum’s the word this March
    There are more than 2 billion Mums in the world, making up just over 30% of the world’s population, but...
  9. Is the mobile phone the new BFF?
    The mobile phone has changed the way we work, live and play. It goes everywhere we go and leaving home...
  10. Mobile VS Email Statistics – Infographic
    The big heavyweight fight, Mobile Marketing VS Email Marketing. If you are sat there wondering which is better, more effective,...