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The consumer shopping journey – how mobile phones have changed the landscape for retailers

For some retailers’ the mobile phone has been revolutionary and helped drive them forward and dramatically grow, whilst other retailers’ who have not embraced the mobile phone, have ultimately had to close their doors. Fighting on behalf of the mobile phone,…

The perfect eCommerce customer journey – how to make loyal customers

There is an old saying in business, “People buy from people” Now days this might not exactly be completely true, what with the huge increase of online retail websites, eBay, Amazon etc. However the experience you have with these sorts of…