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Category: Bulk SMS

Tips, advice and research on using Bulk SMS in Business.

Text Marketer Blog RSS Feeds

Posted on February 2nd, 2012 by Richard.


Categories: Bulk SMS
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RSS Feeds 7 Deadly Sins of Mobile Marketing (9) All Bulk SMS Account Documentation (39) All SMS Gateway Documentation (24) Bulk SMS (97) Business SMS (92) Campaign Articles (6) Development Blog (3) Distributed SMS Articles (74) Documentation (26) Email to SMS (9) How to (15) How to do … (1) … Continue reading

Free Marketing Campaign Response Cost and Return Calculator Tool

Posted on January 31st, 2012 by Richard.


Categories: Bulk SMS, Business SMS, Distributed SMS Articles
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What response rate will you get from your Marketing Campaign? I’m often asked about the relative differences between different marketing communication channels and which one might provide the best return. Of course, there are many factors that have an effect on the success or failure of any campaign (list, creative, … Continue reading

Customer Bulk SMS Data – We Take Data Protection Seriously

Posted on January 24th, 2012 by Henry.


Categories: Bulk SMS
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I’m about to upload my customers’ mobile numbers into my Text Marketer account. Is my data safe? This is one of the commonest questions we’re asked by potential users of our bulk SMS service. It’s a completely understandable concern. if you’re about to upload all your precious customer data onto … Continue reading

Bulk SMS Case Study – Snap-on Tools

Posted on December 14th, 2011 by Henry.


Categories: Bulk SMS, News and Case Studies
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Alistair Cope, a manager at international tool company, Snap-on had one overriding priority when choosing a bulk SMS provider. Cost, value for money and support were of course important but the most essential element was the reliability of the bulk SMS service. When Alistair was assessing a number of shortlisted … Continue reading

I Want to Talk to you About Bulk SMS List Cleansing. No Wait, Come Back.

Posted on December 13th, 2011 by Henry.


Categories: Bulk SMS
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I stole that idea for a headline from David Mitchell’s piece in the Observer last weekend. He was referring to the absurd NHS IT system, but it’s exactly the same reaction you can expect if you raise the mind numbingly dull topic of list cleansing for bulk SMS. You can … Continue reading

Recruitment Sector Reduces SMS Costs by 31% by Switching to Text Marketer

Posted on October 13th, 2011 by Henry.


Categories: Bulk SMS, Business SMS
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Most recruitment agencies use sms within their business. For many it’s a vital and irreplaceable communication tool. There’s simply no more cost effective way of getting a message directly to an applicant. With no real signs of jobs growth, the focus inevitably turns to cost saving. Agencies are increasingly looking to find ways … Continue reading

SMS Services – British Dental Association Chooses Text Marketer

Posted on October 6th, 2011 by Henry.


Categories: Bulk SMS, Distributed SMS Articles, News and Case Studies
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The British Dental Association has chosen Text Marketer as its bulk sms provider. After a rigorous and thorough vetting process, Text Marketer was appointed and will be running all future sms services for the Association. Price was always going to be a major factor in the decision making process as budgets are squeezed ever … Continue reading

Bulk SMS Software – A Developer’s Dilemma

Posted on September 14th, 2011 by Henry.


Categories: Bulk SMS, Mobile Marketing
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Software developers have never had an easy ride. They’re constantly striving to balance the demands of the impatient user, who just wants the damn thing to work, while at the same time making all the complex functions easy enough to understand and use. It’s a tricky job. The TV remote control … Continue reading

Mobile Marketing or Spam – Orange Please Explain

Posted on September 7th, 2011 by Henry.


Categories: Bulk SMS, Industry Commentary, News and Case Studies, SMS Marketing Ideas & Advice
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I’m in a bit of a huff with Orange. In most respects they’re a great provider but I’m getting increasingly hacked off with their mobile marketing campaigns. I don’t mind them sending me stuff that might be of interest but I don’t understand why I’m not given the chance to … Continue reading

Business SMS – Molson Coors Uses SMS for Staff Communications

Posted on August 4th, 2011 by Henry.


Categories: Bulk SMS, News and Case Studies
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Global beer brewer Molson Coors is using Text Marketer’s sms service as a way of getting important information to staff members. Delivering  its wide range of beers from brewery to consumer is a complex business and using sms to get crucial instructions to staff members is an effective way of making sure … Continue reading

Member-Get-Member (Recommend-A-Friend) schemes can really help grow sales

Posted on July 18th, 2011 by Richard.


Categories: Bulk SMS, Distributed SMS Articles, How to, Mobile Marketing, SMS Marketing Ideas & Advice
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Member get Member schemes are a great way to boost your client base. Get them right and you can build your customer base while at the same time rewarding your existing clients. Get it wrong and all it will be is a drain on time and money. Using texting to … Continue reading

Business SMS to Overtake Personal SMS by 2016

Posted on June 21st, 2011 by Henry.


Categories: Bulk SMS, Industry Commentary
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That seems an unlikely prediction. Most of us hardly receive any business sms at all, so the prospect of it overtaking personal sms seems a bit far fetched. This was however the conclusion of Juniper Research whose job is to wrestle with these issues and try and foresee the way of the … Continue reading

Mobile Marketing – 30% discount offer for Body Shop Members

Posted on June 13th, 2011 by Henry.


Categories: Bulk SMS, News and Case Studies
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The Body Shop has used Text Marketer’s mobile marketing platform to offer a discount of 30% to all its customers. The offer was sent out to all ‘Love Your Body’ members and was available for just a limited period. The mobile marketing campaign was combined with an email campaign with … Continue reading

Text Marketer SMS Data Broker Service – Buy Mobile Numbers Data

Posted on May 26th, 2011 by Richard.


Categories: Bulk SMS, Distributed SMS Articles, Mobile Marketing

We are please to announce the launch of the Text Marketer SMS Data Broker Service. Buying SMS databases can be a complicated process and there are many pitfalls to watch out for because the industry is so heavily regulated. This is why we wanted to launch our broker service so you … Continue reading

Integrate Salon Iris SMS reminders and save a lot of money

Posted on May 18th, 2011 by Richard.


Categories: Bulk SMS, Distributed SMS Articles, Email to SMS
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Text Marketer have recently updated their email to SMS gateway to allow Salon Iris users to integrate with them and save a great deal of money on their text messaging costs. Text Marketer are the lowest cost provider in the UK. Currently Salon Iris users are advised to use Text … Continue reading