Over the past ten years, SMS has moved from being a mere curiosity in users hands to an extension of the arm, as a communication channel adopted by almost every consumer of all age groups. Everything from booking a holiday and…
April 21, 2015
Using a text response option on your advertising and marketing activities can increase the response rate by as much as 20% or even 30%. By making it easier for your prospects to respond, it’s no great surprise that more of them…
August 25, 2011
Slightly later than planned, this is the second part of our blog series looking at consumer text response campaigns (following on from SMS Campaign Watch – Part 1. 7UP Text to Win Competition). Now I’m not really the target market for…
May 5, 2011
Bristol Zoo have got into the royal wedding mood with a Kate and Wills themed mobile marketing campaign. It’s a harmingly simple idea. If you want to get two for one tickets to Bristol Zoo Gardens at any time in May,…
April 28, 2011
The political parties are busy trying to get us excited about the upcoming AV referendum. I’m not sure they’re succeeding very well and most commentators anticipate a low turnout. There are a few campaigning groups that seem to be trying to…
April 26, 2011
Question: I currently use Text Marketer’s web based bulk sms system to send messages to my customers. I want them to be able to reply to these messages. Should I use a short code or a long code? What’s the difference…
April 14, 2011
Stirling Furniture has transformed its product delivery process and made huge cost savings by adopting Text Marketer’s TxtUs service. Every customer expecting delivery of an item of furniture is now sent an sms message informing them of the 2 hour time…
March 14, 2011
I noticed that Volvo have got a new TV campaign out, selling their new s60 model. The idea of the ad is to talk you through all the clichés that car advertisers typically use and then tick them off one by…
January 19, 2011
You can cancel your keyword or txtUs number from within your Message Box account. To do this, once logged in, click on ‘Financials’ in the main menu. Within Financials you will see the ‘subscriptions and alerts’ panel, here you will see…
October 12, 2010