SMS Dominance to Continue

 

The popularity of sms messaging will continue for the foreseeable future according to a new report. The report, released by consulting firm Frost and Sullivan reveals that additional features of sms are likely to evolve, including location information, personal information, updates and messages in one user interface.
The report in its entirety is a little ‘dry’ [...]

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Two Thirds of Brits Want to Receive More SMS Alerts

 

A recent survey by Dialogue Communications found that a tiny 3% of people currently receive text alert reminders, while 83% receive reminders through traditional post.
However, a hefty 67% of people would be happy to receive sms text alerts in the future.
Nearly 60% would positively opt in and 80% of people say they would be interested [...]

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The Onward March of SMS

 

6 or 7 seven years ago, most industry pundits were predicting that the meteoric rise of sms messaging as a communication tool, would have levelled off by 2010 and would probably have been overtaken by a new form of instant, low cost messaging.
The Mobile Data Association’s recently released figures show that our appetite for the [...]

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Thorntons Partner with Text Marketer

 

World famous chocolatiers Thorntons, have chosen Text Marketer to help run their current bulk sms campaign.
Existing Thorntons customers have been sent a text reminder about delicious last minute Christmas gifts. Included in the text bulletin was a notification about their sale which began on Christmas day itself.
SMS Services beat direct mail for response
Using a bulk [...]

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Vans Direct Selects Text Marketer’s SMS Service

 

The UK’s largest independent van retailer, Vans Direct, has chosen Text Marketer as their business bulk sms supplier.
They are using their new sms service to communicate some fantastically tempting offers to encourage as many new enquiries before Christmas as possible. The current deal gives customers free sat nav on all orders before Christmas.
“Vansdirect FREE Sat [...]

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Middlesborough Council Launches Children with Disabilities SMS Service

 

Middlesborough Council operates a superb network of support services for parents of children with disabilities. The Parents 4 Change initiative, for example, keeps members informed about local activities and news and also provides a supportive environment for parents, carers, professionals.
An integral part of the programme is a text alert service that keeps members up to [...]

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5 Reasons Why You Can’t Afford To Ignore Mobile Marketing

 

1. It’s the most responsive direct marketing channel available.
Using bulk sms as a way of communicating an offer to your customers is astonishingly effective. In fact, according to the Mobile Marketing Association, sms is 5 times more responsive than direct mail. With open rates to e-mail collapsing, companies need to find new and innovative ways [...]

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Q: How Can You Get a Better Open Rate to Your E-mail Campaigns?

 

A: Use an SMS Service to draw attention to your e-mail.
We all know the problem with e-mail. Open rates have been dropping steadily and it’s becoming an increasing struggle just to get e-mails read let alone responded to.
SMS has presented a very effective solution that is going a long way to resolving the problem. By [...]

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System Update - Unsubscribe Service Now Live on Bulk SMS Service

 

Our development team has been busy recently building a range of new tools for our main bulk sms service. We’ll be reporting these new tools and what they can do for our customers over the next few weeks.
One of the main reasons that sms is such a responsive direct marketing channel is that if hasn’t [...]

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System Update - Upload your mobile numbers straight from Microsoft Excel

 

The development team at Text Marketer have had a busy few months and the latest system improvement has now been launched.
Following customer research, we have now built into all accounts the ability to upload numbers straight from Excel, without having to save the database as a .csv or .txt file.
This improvement will save time when [...]

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Red Bull Use Text Marketer SMS service for Staff Alerts

 

Energy drink company Red Bull is using Text Marketer’s bulk sms service to keep field-based staff in touch.
Sms is becoming an increasingly popular way of communicating with employees who are always on the move. With the current trend for home and field based working, staff can feel somewhat isolated and out of touch and regular [...]

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Westminster Council Uses Business Sms Service For Event Alerts

 

Westminster Council is using text alerts to keep the public informed about a a range of free and low cost events taking place throughout the year.
Subscribers to the sms service receive regular text alerts to remind them about all the events aimed at young residents in the area.
“Find out what’s on during the school holidays [...]

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