Industry Commentary

Can this really be true? This is a figure produced by BlackBerry recently that underlines the sad truth that most of the 200,000 available apps are rubbish. The surprising nugget of...

If only sourcing the right SMS software company was as easy as finding the lowest price and signing up. As usual, it's a little bit more...

The popularity of sms messaging will continue for the foreseeable future according to a new report. The report, released by consulting firm Frost and Sullivan reveals that additional features of...

6 or 7 seven years ago, most industry pundits were predicting that the meteoric rise of sms messaging as a communication...

1. It's the most responsive direct marketing channel available. Using bulk SMS as a way of communicating an offer to your customers is astonishingly effective....