Stirling Furniture has transformed its product delivery process and made huge cost savings by adopting Text Marketer’s TxtUs service. Every customer expecting delivery of an item of furniture is now sent an sms message informing them of the 2 hour time…
March 14, 2011
This is the first in a series of blog posts looking at current on-pack SMS based promotions. Casting a critical eye, from the consumer’s perspective, campaigns will be rated on a number of factors such as ease of entry, clarity of…
March 8, 2011
RoughTrax, one of the leading independent suppliers of 4×4 Toyota parts, recently integrated the text message enquiry and reply system txtUs. txtUs is designed to give a business a unique mobile number (like having a fax number) which customers and prospects…
March 1, 2011
I noticed that Volvo have got a new TV campaign out, selling their new s60 model. The idea of the ad is to talk you through all the clichés that car advertisers typically use and then tick them off one by…
January 19, 2011
A remarkable example of the efficiency and effectiveness of mobile marketing as a communication medium has emerged from one of our customers in the fast food sector. Grant Wiszniewski, operates the Papa John’s pizza franchise in South Shields and is always…
January 9, 2011
Leading storage company Storage King is using mobile marketing as a simple way of getting offers out to their customers and prospects. SMS marketing still remains by far and away the most responsive direct marketing medium available. Responses to mobile marketing…
January 5, 2011
Glass’s Information Services, the company behind the famous vehicle valuation guides, have launched a new mobile marketing service to inform their customers about a range of new products and offers. The idea is simple enough and is proving very responsive indeed.…
December 9, 2010
Since my last rather scathing report of Coke’s text to win competition in April, I’ve been keeping a close watch on their latest competitions to see if they have made any improvements. The one that they ran with ASOS required enormous…
November 21, 2010
Students at Sunderland Uni can now expect to receive regular bulk sms alerts on a range of subjects concerning university life. Using an SMS service is an obvious choice for this as messages can be set up in a matter of…
November 19, 2010