News and Case Studies

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SMS Marketing – Business Link Case Study

Business Link was looking for a way to reduce the number of non-attendants to their business workshops. Although their booking systems sent out e-mails to confirm that the spots had been booked, there was still an uncomfortably high rate of non-attendance.…

Bulk SMS Case Study – Snap-on Tools

Alistair Cope, a manager at international tool company, Snap-on had one overriding priority when choosing a bulk SMS provider. Cost, value for money and support were of course important but the most essential element was the reliability of the bulk SMS…

SMS Marketing Case Study – Subway

Subway franchisee Andy Kelly had recently taken over a Manchester site and was looking for a way to increase traffic, particularly over the busy but highly competitive lunchtime period. He needed a communication channel that would cut through and get his…

Bulk SMS Used as Call to Prayer

Following complaints about loud calls to prayer, it has been suggested that bulk sms is used instead of the centuries old tradition of singing from the mosque tops. It seems that in Israel, cities with large Muslim populations such as Jerusalem,…

Web SMS – John Lewis Partners See the Benefit

John Lewis has set up a new web sms service aimed  at keeping partners informed of all the leisure benefits that they can access. John Lewis partners can take advantage of a wide range of discounted leisure activities and Text Marketer’s…

Case Study – Cycle Shop Packs Workshops Using SMS

SMS Campaign Delivers 600% Return on Investment Text Marketer works with a number of bike shops who use sms as a way of communicating with their customers. There is simply no more effective way of getting service reminders or sales offers…

Mobile Marketing or Spam – Orange Please Explain

I’m in a bit of a huff with Orange. In most respects they’re a great provider but I’m getting increasingly hacked off with their mobile marketing campaigns. I don’t mind them sending me stuff that might be of interest but I…

Mobile Marketing – Bathstore Sales Surge 32% Using SMS

New marketing strategies need to be tested before they’re rolled out. With this basic principle in mind, Bathstore set out to discover whether text marketing could have an impact on sales. The idea was a simple one. Send a text offer out…

Mobile Marketing – Land Rover Switches to Text Marketer

Text Marketer has been offering sms services to car dealerships for over 10 years. Most use an industry customer management tool such as Kerridge or Kalamazoo to run their dealerships. These often come with a tool that allows you to text…