SMS Marketing Ideas & Advice

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Text Response Service – Choosing the Right Keyword

Using a text response option on your advertising and marketing activities can increase the response rate by as much as 20% or even 30%. By making it easier for your prospects to respond, it’s no great surprise that more of them…

OMG – A customer used the 'C word'

A had a call yesterday from a new prospect. It was typical of many that we get every day at Text Marketer. The chap I was speaking to was asked to find a new supplier of bulk sms services for his company. He…

Mobile Marketing – Relief as Bannatynes Includes SMS Opt Out

In a previous post we had a little moan about Bannatyne’s Gym. Lapsed customers were kept being sent mobile marketing text messages to try and tempt them back. Now there is nothing at all wrong with that, in fact it is…

Quick Guide To SMS Marketing For Nightclubs

Bringing text marketing to life. Many nightclubs are aware that they could be making more from their mobile marketing campaigns. This brief guide provides an overview of the main issues to consider. Automate the process of capturing mobile numbers. Many clubs…

SMS Buyers' Guide

Choosing the right supplier from the mobile marketing industry is frankly a bit of a nightmare. Companies seem to package things in different ways, have different sms pricing structures and appear to do as much as possible to confuse the hell…

One guaranteed way to get repeat business

Most of us in business have probably heard the old saying that it’s 7 times easier to get sales from existing customers than new ones. Some of these sayings are just corporate speak. I have to say though, after 25 years…

Mobile Marketing – Can I send my customers a bulk text campaign?

Question – Am I allowed to send my customers a mobile marketing campaign? Customers have given me their mobile numbers but they haven’t specifically opted in to receiving text messages. This is one of the most frequently asked questions on the subject of mobile…

SMS Reminder Alerts Reduce 'no shows' by 70%

No-shows can be incredibly costly for businesses and organisations who make appointments with their customers. Hair salons, restaurants, doctors, dentists and many others are literally losing thousands of pounds per year because of people not turning up for their appointments. But,…