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Top 10 SMS marketing blogs of 2018

Well 2018 was a big year wasn’t it? With GDPR the big talking point of the year, the mighty England getting to the semi-finals of the World Cup, and a huge Black Friday, it really was all hands-on-deck for businesses in…

Top 10 SMS marketing blogs of 2017

Wow, what a year that was – 2017 was a huge year for the mighty mobile phone and it looks like there is no stopping it as it continues to grow into 2018. Back in November 2017, during the Black Friday…

SMS is too cool for school

School may be out but it’s time to step up your marketing game. In the midst of the Summer holidays, parents are already looking for ways to keep the kids entertained. Once the summer vacations, weekday trips and Summer club antics…

Life’s new universal remote: The mobile phone

“Pass the remote” is a phrase rarely heard in living rooms these days, because most of us are already carrying ours close by – in our pockets. The need to constantly flick between television channels has been lost as the average…

Marketing – This time it’s personal

We’ve all had those moments, leaving our mobile phones unattended in a room with our other halves or friends – fearing the worst that they’ve looked through it while we’ve been away. But not because we’ve got something to hide, because…

Mobile marketing – Is bigger always better?

Given the significant rise in mobile adoption, with more than 7 billion people on earth now owning an SMS enabled handset (The Independent), it’s no surprise that mobile marketing is at the forefront of every marketer’s mind… With the launch of…

SMS is the new lucky horseshoe for racing tipster

Reaching customers ‘on-the-go’ is no longer a problem for Big Idea Media’s Free Racing Tips business, as they reap the rewards of bulk SMS on a daily basis. Launched in 2008, the site, which sends customers free betting tips via SMS,…

Are you mobile body ready?

“There is no such thing as bad publicity” or is there? Now you might be thinking, the way to your customers’ hearts is through their emotions – but evoking the right ones is a good start, unlike the infamous beach body…

Get excited about Mondays – turn them into 'Monyays'

The Boomtown Rats had it right when they sang “I don’t like Mondays” – who does? Well with May Day Bank Holiday just around the corner we think there’s plenty of opportunity to fall in love with the much-dreaded first day…