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News and Case Studies

News from the mobile marketing industry and case studies from some of our customers who have used our bulk SMS service

SMS Marketing Case Study – Subway

Subway franchisee Andy Kelly had recently taken over a Manchester site and was looking for a way...

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Bulk SMS Used as Call to Prayer

Following complaints about loud calls to prayer, it has been suggested that bulk sms is used instead of the centuries old tradition of singing from the mosque tops. It seems...

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Web SMS – John Lewis Partners See the Benefit

John Lewis has set up a new web sms service aimed  at keeping partners informed of all...

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Case Study – Cycle Shop Packs Workshops Using SMS

SMS Campaign Delivers 600% Return on Investment Text Marketer works with a number of bike shops who use sms as a...

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Mobile Marketing or Spam – Orange Please Explain

I'm in a bit of a huff with Orange. In most respects they're a great provider but I'm getting increasingly hacked off with their mobile marketing campaigns. I don't...

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Mobile Marketing – Bathstore Sales Surge 32% Using SMS

New marketing strategies need to be tested before they're rolled out. With this basic principle in mind, Bathstore set out to discover whether text marketing could have an...

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Mobile Marketing – Land Rover Switches to Text Marketer

Text Marketer has been offering sms services to car dealerships for over...

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Mobile Marketing Case Study – Dominos Pizza

Mobile marketing is firmly established as a powerful and profitable tool for the fast food...

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Business SMS – Molson Coors Uses SMS for Staff Communications

Global beer brewer Molson Coors is using Text Marketer's sms...

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OMG – A customer used the ‘C word’

A had a call yesterday from a new prospect. It was typical of many that we get every day at Text Marketer. The chap I was speaking to was asked to...

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Mobile Marketing – 30% discount offer for Body Shop Members

The Body Shop has used Text Marketer's mobile marketing platform to offer a discount of 30% to...

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Mobile Marketing – CIMA Engages Members With Text Reminders

The Chartered Institute of Management Accountants,  the world's largest professional body of management accountants, is using Text Marketer's web...

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SMS Campaign Watch – Part 2. Frijj Text to Win Competition

Slightly later than planned, this is the second part of our blog series looking at consumer text response campaigns (following on from ...

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Mobile Marketing – Royal Wedding SMS Marketing Campaign

Bristol Zoo have got into the royal wedding mood with a Kate and Wills themed ...

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SMS Response for Political Campaigning

The political parties are busy trying to get us excited about the upcoming AV referendum. I'm not sure they're succeeding very well and most commentators anticipate a low turnout. There are...

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