News and Case Studies

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Sending SMS With Bond Adapt

Adapt recruitment software provides the ultimate user experience for fast-growing firms, helping you maximize business performance. Manage all recruitment processes via intuitive dashboards and workflows with SaaS technology that brings together a powerful CRM for sales management, searching, sourcing and reporting.…

Bulk SMS – Consumers Require Opt Out

Bulk SMS aggregator, MBlox has recently commissioned some research that underlines the importance of marketers to use an unsubscribe option on their bulk SMS campaigns. Not only do consumers feel that being able to get off a list is important but…

Shreddies Launch Text to Win Competition

Breakfast cereal icon Shreddies has got together with Eurocamp to offer its customers a chance to win one of 75 European self-catering holidays. The on–pack text to win competition appears on all Shreddies packs between now and the end of the…

Mobile Marketing – The Relentless March of the Pointless QR Code

We had a meeting the other day at the excellent Mall pub overlooking some greenery in Clifton. They’ve got a good selection of real ales, decent food and friendly staff. Perusing the range of beer pumps, I witnessed yet another pointless…

Text Marketer on the Radio

Text Marketer’s first ad goes live on the radio today, hoping to spread the word about Business SMS Marketing. A wider audience We spent a lot of the end of 2011 thinking of ways we could take ‘our message’ out to…

SMS API – First Choice Software Partners With Text Marketer

First Choice Software and Text Marketer today announced a partnership, opening up a new low cost SMS API route for users of First Choice’s RDB recruitment software platform. The partnership with Text Marketer’s SMS API is designed to give customers even…

Still Without a Mobile Marketing Strategy? No Need to Panic

Mobile marketing is on the move. For years now we have been told that the breakthrough is on its way. But at last, 2012 might be the year that mobile marketing genuinely becomes mainstream. It’s been a long time coming. When…

SMS – 19 Years and Counting

Blimey, has it really been just over 19 years since a Vodafone chap call Neil Papworth sent the first text? His ‘Merry Christmas’ message sent to his colleagues launched a new communication channel that no one predicted would be as popular…

People Prefer Text Message Marketing, Says Direct Marketing Association

Given a choice, people in the UK, France and Germany prefer receiving text message marketing campaigns as opposed to mobile web promotions. The research was carried out by to Toluna for the Direct Marketing Association. The report sponsor Velti, revealed the…