News and Case Studies

News from the mobile marketing industry and case studies from some of our customers who have used our bulk SMS service

Balfour Beatty Uses SMS for Internal Comms

Balfour Beatty is using Text Marketer's web-based business SMS platform as a low-cost and...

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University of Bradford chooses Text Marketer

University of Bradford has recently started using Text Marketer's web-based SMS software to communicate...

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Credit Doubling Offer – How to Claim and Terms and Conditions

The idea of the text credit doubling promotion is to incentivise as many companies as possible to choose Text Marketer as their business SMS provider. Not surprisingly, it's proving enormously popular. ...

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Bulk SMS Bolsters Bathroom Sales

Travis Perkins Newark is the latest of the famous building merchant sites to...

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SMS For Recruitment

Reed Personnel are using Text Marketer's web-based business SMS platform to help fill jobs...

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SMS API Integration – British Red Cross Uses SMS Reminders

British Red Cross has started using Text Marketer's SMS API as...

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China’s SMS Use to Fall

Interesting news from China. Experts are predicting a rapid decline in the use of SMS by the country’s...

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HAILO Use Text Marketer’s Web-based SMS System

HAILO, The Black Cab App people are using Text Marketer as a way of contacting their...

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5 Reasons Why your Mobile Marketing Strategy Stinks

This subject needs no further explanation. 1. You haven't really got a mobile marketing strategy That sounds a trifle patronising but the reality is that the vast majority of UK companies don't...

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Mobile Marketing Poison. Do Not Drink.

Mobile marketing has been helping companies sell more stuff and communicate better with their customers for well over 10 years now. By any measure it is the most...

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Increase Response to E-mail Using Bulk SMS

One of the criticisms levelled at bulk SMS as a communication channel is that you...

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No one likes staring at a blank screen – example SMS messages

If you're lacking inspiration on how to get your message across in 160 paltry characters, have a look at our message library. It's a kind of message depot that can...

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Mobile Marketing – Retro but effective

"Marketers ruin everything. It's our job. We see something shiny, we squeeze the f*ing sh*t out of it." Dharmesh Shah A brilliantly honest summary. Curiously this is not what happened with SMS...

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Mobile Marketing – How important is it that you include an opt out?

One of the areas that we focused on in our recently released 'Consumer Attitudes to SMS Marketing' survey was the contentious issue of unsubscribing. We...

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Mobile Marketing – 68% of Consumers Want To Receive Offers by Text Message

The results of a comprehensive consumer study into what people think about mobile marketing texts have been released. We commissioned a...

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