SMS Advertising

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12 fast facts about SMS

It’ll come as no surprise that we’re pretty big advocates of the mighty mobile phone and more specifically, SMS communications. Even with the rise in other messaging apps (as we’ve said before), not only is SMS very much alive, it is…

Our predictions for Black Friday 2019

It’s that time of year again where we look at the previous few years statistics and we rack our brains trying to predict what Black Friday and Cyber Monday could look like in 2019. We’re getting pretty good at it. In…

WOW – 7 out of 10 retailers are still missing out on SMS

We are absolutely stunned by this stat! Despite the explosive growth in text-based communications, many retailers are ignoring one of their greatest opportunities for marketing and engaging with their customers. According to OpenMarket only 3 out of 10 retailers participate in…

Top marketing campaigns from 2015

When January arrives we often get nostalgic over the last year. 2015 was a busy one full of success, failures, messages, plenty of cups of tea and more biscuits than we anticipated – so we want to take a look at…

How can SMS marketing predict the future for your new business?

The one million pound question: Where do you see your new business in 12 months’ time? Now where’s Mystic Meg when you need her or our magic 8 ball? Many of us avoid launching head first into new business challenges. Full…

Life’s new universal remote: The mobile phone

“Pass the remote” is a phrase rarely heard in living rooms these days, because most of us are already carrying ours close by – in our pockets. The need to constantly flick between television channels has been lost as the average…

Marketing – This time it’s personal

We’ve all had those moments, leaving our mobile phones unattended in a room with our other halves or friends – fearing the worst that they’ve looked through it while we’ve been away. But not because we’ve got something to hide, because…

Mobile marketing – Is bigger always better?

Given the significant rise in mobile adoption, with more than 7 billion people on earth now owning an SMS enabled handset (The Independent), it’s no surprise that mobile marketing is at the forefront of every marketer’s mind… With the launch of…

How Do UK Businesses View SMS Marketing?

Text messaging is now seen by UK businesses as a vital communication tool and 65% of us send business texts daily. Using Text Marketer’s ‘Quick Campaign’ module you can save your thumbs a lot of stress by sending text messages straight…