When signing up to receive SMS notifications and updates, we know that each one probably wasn’t written out individually with the names, dates, product info etc changed depending on recipient. But at the same time we know that the template certainly was put…
May 31, 2016
How honest are you with your customer about the way that you’re using their data? In a world where the customer always comes first, it is critical for brands and businesses to advance their marketing practices to show that consumers can…
August 4, 2015
“Pass the remote” is a phrase rarely heard in living rooms these days, because most of us are already carrying ours close by – in our pockets. The need to constantly flick between television channels has been lost as the average…
July 23, 2015
Given the significant rise in mobile adoption, with more than 7 billion people on earth now owning an SMS enabled handset (The Independent), it’s no surprise that mobile marketing is at the forefront of every marketer’s mind… With the launch of…
May 27, 2015
The Boomtown Rats had it right when they sang “I don’t like Mondays” – who does? Well with May Day Bank Holiday just around the corner we think there’s plenty of opportunity to fall in love with the much-dreaded first day…
April 28, 2015
Well we all know there is no such thing as perfect, however we can certainly look at how to send a pretty good one for you and also some examples of some great SMS mobile marketing campaigns. Before we start it…
November 13, 2013
In life we all make mistakes, we all know that, however some are more colossal than others. When it comes to marketing and advertising your business those mistakes can be pretty costly and quite harmful to your brand’s image, but on…
November 6, 2013
The world is now mobile. If your business isn’t, then you run the risk of being outsmarted by your competition.The way we search, connect and interact with brands has changed forever. Improved coverage and mobile web speeds along with the dizzying…
November 4, 2013
It’s difficult to overstate how important it is for businesses to be engaging with their customers via mobile. Here’s a simple recipe of how prove it to yourself. Text Message Marketing continues to surprise You may be sceptical about text message marketing. Won’t…
October 14, 2013