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Category: SMS Advertising

Using Bulk SMS to Advertise

99% of Mobile Apps Only Get Used Once

Posted on July 27th, 2010 by Henry.
Categories: Bulk SMS, Business SMS, Distributed SMS Articles, Mobile Marketing, News and Case Studies, SMS Advertising, SMS Marketing Ideas & Advice, SMS Providers Tags: ,

Can this really be true? This is a figure produced by BlackBerry recently that underlines the sad truth that most of the 200,000 available apps are rubbish. The surprising nugget of information was revealed by Alex Meisl of Sponge Group and came to light as part of an excellent series … Continue reading

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SMS Cements Top Spot as Most Read Medium

Posted on July 8th, 2010 by Henry.
Categories: Business SMS, Distributed SMS Articles, Mobile Marketing, SMS Advertising, SMS Marketing Ideas & Advice Tags: , , ,

We’re always pleased when industry bodies report figures that support mobile marketing. The Mobile Marketing Association recently released an absolute corker on Twitter. “97% of SMS opened, 83% in one hour but typically within 4 minutes” If ever there was a statement that should encourage marketers to incorporate an sms … Continue reading

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Text Messaging Service would Deliver 20 Per Cent Increase in Election Turnout

Posted on May 18th, 2010 by Henry.
Categories: Mobile Marketing, SMS Advertising, SMS Providers, Text Messaging Response, Text Messaging Software Tags: , , ,

As the dust settles on the election, Orange have released some figures revealing that 20% more of us would bother to vote if there was a text messaging service that allowed us to do so. The stats come from the Orange Election Report, which surveyed about 2000 nationally representative adults. … Continue reading

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Sita Widens Response Options with SMS Service

Posted on May 11th, 2010 by Henry.
Categories: Business SMS, Mobile Marketing, News and Case Studies, SMS Advertising, Text Messaging Response, Text Messaging Software Tags: , ,

Sita UK, the country’s leading recycling and resource management company, is using Text Marketer’s SMS service to help get a better response from its business marketing campaigns. Companies wanting to find out more about how they can reduce the impact of their waste on the environment, now have the option … Continue reading

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The Guide Dogs for the Blind Association Uses SMS alerts to Support Runners

Posted on April 22nd, 2010 by Henry.
Categories: Bulk SMS, Business SMS, News and Case Studies, SMS Advertising, SMS Providers, Text Messaging Response, Text Messaging Software Tags: , ,

Guide Dogs is using Text Marketer’s business bulk sms service to send out text alerts as an additional motivational boost to support runners who are running to raise money for the charity. Guide Dogs deliver mobility and access services that meet the needs and aspirations of blind and partially-sighted people … Continue reading

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National Childbirth Trust Integrates with Text Marketer’s SMS Gateway

Posted on March 30th, 2010 by Henry.
Categories: Bulk SMS, Business SMS, Distributed SMS Articles, News and Case Studies, SMS Advertising Tags: , , , ,

NCT – the UK’s leading charity for parents, now communicates with its members by sending text alerts via the SMS gateway. The charity, which helps a million mums and dads each year through pregnancy, birth and the early days of parenthood, adopted sms as a faster and more responsive way … Continue reading

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SMS Dominance to Continue

Posted on March 9th, 2010 by Henry.
Categories: Bulk SMS, Business SMS, Distributed SMS Articles, SMS Advertising, SMS Providers, Text Messaging Software, Web to SMS Tags: , , ,

The popularity of sms messaging will continue for the foreseeable future according to a new report. The report, released by consulting firm Frost and Sullivan reveals that additional features of sms are likely to evolve, including location information, personal information, updates and messages in one user interface. The report in … Continue reading

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How to nearly Double Advertising Response Rates

Posted on March 4th, 2010 by Richard.
Categories: Business SMS, SMS Advertising, SMS Marketing Ideas & Advice Tags: , , ,

How to double advertising response rates. Continue reading

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Two Thirds of Brits Want to Receive More SMS Alerts

Posted on February 2nd, 2010 by Henry.
Categories: Bulk SMS, Business SMS, Distributed SMS Articles, SMS Advertising, SMS Marketing Ideas & Advice, SMS Providers, Text Messaging Software Tags: , ,

A recent survey by Dialogue Communications found that a tiny 3% of people currently receive text alert reminders, while 83% receive reminders through traditional post. However, a hefty 67% of people would be happy to receive sms text alerts in the future. Nearly 60% would positively opt in and 80% … Continue reading

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The Onward March of SMS

Posted on February 1st, 2010 by Henry.
Categories: Bulk SMS, Business SMS, Distributed SMS Articles, SMS Advertising, SMS Marketing Ideas & Advice, Text Messaging Software Tags: , , ,

6 or 7 seven years ago, most industry pundits were predicting that the meteoric rise of sms messaging as a communication tool, would have levelled off by 2010 and would probably have been overtaken by a new form of instant, low cost messaging. The Mobile Data Association’s recently released figures … Continue reading

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Drayton Bird Interviews Text Marketer

Posted on January 20th, 2010 by Henry.
Categories: Distributed SMS Articles, News and Case Studies, SMS Advertising, SMS Marketing Ideas & Advice Tags: , ,

Have you come a across a chap called Drayton Bird before? If you’ve ever attended a direct marketing course or event, there’s a good chance you’ll have heard him imparting his marketing wisdom to an appreciative audience. Drayton is a marketing guru on a legendry scale.He’s been in the marketing … Continue reading

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Snow and Travel Confusion – Bulk SMS Keeps Staff and Parents in Touch

Posted on January 7th, 2010 by Henry.
Categories: Bulk SMS, Business SMS, Distributed SMS Articles, SMS Advertising, SMS Marketing Ideas & Advice, Text Messaging Software Tags: , , ,

I’m not complaining about the snow, I can walk to work in 10 minutes and we Bristolians only get this exciting weather every twenty years. But judging by the messages that are flying through our bulk sms service the big freeze is causing merry havoc for workers up and down … Continue reading

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Guide to SMS Marketing for Car Dealerships

Posted on December 1st, 2009 by Henry.
Categories: Bulk SMS, Business SMS, SMS Advertising, SMS Marketing Ideas & Advice, Text Messaging Software Tags: , , , ,

Is using SMS right for my business? The automotive retailing industry is very well suited to using sms as a way of communicating with its customer and prospect base. Dealers tend to hold a high proportion of mobile numbers on their databases but the potential of the mobile phone as … Continue reading

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5 Reasons Why You Can’t Afford To Ignore Mobile Marketing

Posted on November 20th, 2009 by Henry.
Categories: Bulk SMS, Business SMS, SMS Advertising, SMS Marketing Ideas & Advice Tags: , , , ,

1. It’s the most responsive direct marketing channel available. Using bulk sms as a way of communicating an offer to your customers is astonishingly effective. In fact, according to the Mobile Marketing Association, sms is 5 times more responsive than direct mail. With open rates to e-mail collapsing, companies need … Continue reading

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Q: How Can You Get a Better Open Rate to Your E-mail Campaigns?

Posted on November 8th, 2009 by Henry.
Categories: Bulk SMS, Business SMS, Distributed SMS Articles, SMS Advertising, SMS Marketing Ideas & Advice Tags: , , , ,

A: Use an SMS Service to draw attention to your e-mail. We all know the problem with e-mail. Open rates have been dropping steadily and it’s becoming an increasing struggle just to get e-mails read let alone responded to. SMS has presented a very effective solution that is going a … Continue reading

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