Archive for the "SMS Advertising" category

 

SMS Dominance to Continue

 

The popularity of sms messaging will continue for the foreseeable future according to a new report. The report, released by consulting firm Frost and Sullivan reveals that additional features of sms are likely to evolve, including location information, personal information, updates and messages in one user interface.
The report in its entirety is a little ‘dry’ [...]

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How to nearly Double Advertising Response Rates

 

How to double advertising response rates.

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Two Thirds of Brits Want to Receive More SMS Alerts

 

A recent survey by Dialogue Communications found that a tiny 3% of people currently receive text alert reminders, while 83% receive reminders through traditional post.
However, a hefty 67% of people would be happy to receive sms text alerts in the future.
Nearly 60% would positively opt in and 80% of people say they would be interested [...]

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The Onward March of SMS

 

6 or 7 seven years ago, most industry pundits were predicting that the meteoric rise of sms messaging as a communication tool, would have levelled off by 2010 and would probably have been overtaken by a new form of instant, low cost messaging.
The Mobile Data Association’s recently released figures show that our appetite for the [...]

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Drayton Bird Interviews Text Marketer

 

Have you come a across a chap called Drayton Bird before? If you’ve ever attended a direct marketing course or event, there’s a good chance you’ll have heard him imparting his marketing wisdom to an appreciative audience. Drayton is a marketing guru on a legendry scale.He’s been in the marketing world for over 50 years [...]

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Snow and Travel Confusion - Bulk SMS Keeps Staff and Parents in Touch

 

I’m not complaining about the snow, I can walk to work in 10 minutes and we Bristolians only get this exciting weather every twenty years. But judging by the messages that are flying through our bulk sms service the big freeze is causing merry havoc for workers up and down the land. We have dozens [...]

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Guide to SMS Marketing for Car Dealerships

 

Is using SMS right for my business?
The automotive retailing industry is very well suited to using sms as a way of communicating with its customer and prospect base. Dealers tend to hold a high proportion of mobile numbers on their databases but the potential of the mobile phone as a channel for communication is often [...]

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5 Reasons Why You Can’t Afford To Ignore Mobile Marketing

 

1. It’s the most responsive direct marketing channel available.
Using bulk sms as a way of communicating an offer to your customers is astonishingly effective. In fact, according to the Mobile Marketing Association, sms is 5 times more responsive than direct mail. With open rates to e-mail collapsing, companies need to find new and innovative ways [...]

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Q: How Can You Get a Better Open Rate to Your E-mail Campaigns?

 

A: Use an SMS Service to draw attention to your e-mail.
We all know the problem with e-mail. Open rates have been dropping steadily and it’s becoming an increasing struggle just to get e-mails read let alone responded to.
SMS has presented a very effective solution that is going a long way to resolving the problem. By [...]

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Don’t Let the Royal Mail Strikes Affect Your Customer Communications - Use SMS

 

For many companies, the current mail strikes are an unwelcome distraction. As if generating a profit wasn’t hard enough already, now companies have to worry about whether their deliveries and customer communications are going to arrive on time.
This disruption might be the impetus that some businesses need to look at business sms as a low [...]

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Westminster Council Uses Business Sms Service For Event Alerts

 

Westminster Council is using text alerts to keep the public informed about a a range of free and low cost events taking place throughout the year.
Subscribers to the sms service receive regular text alerts to remind them about all the events aimed at young residents in the area.
“Find out what’s on during the school holidays [...]

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Interflora Embarks On SMS Service

 

With the launch of Interflora’s mobile web site, you can now order flowers directly from your mobile. So wherever you happen to be, getting those last minute flowers delivered will become a whole lot easier. No longer will you need to peel the petrol forecourt label off the last bunch of fast wilting carnations. Ordering [...]

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Text Marketer Joins 10:10

 

Leading sms service provider Text Marketer has joined the innovative envronmental programme, 10:10.
 
10:10 is an ambitious project to unite every sector of British society behind one simple idea: that by working together we can achieve a 10% cut in the UK’s carbon emissions in 2010. It is supported by tens of thousands of individuals and [...]

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Birthday Offer Draws Response for Westhill Insurance

 

Kent based insurance broker, Westhill Insurance has recently been celebrating 25 years in business, To help mark the occasion , Westhill is rewarding its customers, by giving away free insurance policies.
Selected customers were sent a text inviting them to call in for a 1 in 25 chance of winning free insurance cover.
FREE INSURANCE for 1 [...]

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SMS Marketing Works, Say Hair and Beauty Salons

 

Text Marketer has seen a big increase in the number of independent hair and beauty salons that are using bulks sms to communicate with their customers. SMS is very cost effective and has the advantage getting the message straight to the customer’s phone, wherever they happen to be.
Most salons are sending appointment reminders as a [...]

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