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Information is the key…

A great source of information for any marketers, mobile enthusiasts or business minds who are interested in learning more about the world of mobile and SMS. Take a stroll through hundreds of inspired, interesting and helpful articles, infographics and videos full of insightful gems – enjoy and share!

I Want to Talk to you About Bulk SMS List Cleansing. No Wait, Come Back.

I stole that idea for a headline from David Mitchell's piece in the Observer last weekend. He was referring to the absurd NHS IT system, but it's exactly the same...

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Address Book Feature

Text Marketer's Address Book feature is great for storing/viewing/editing contacts so you can quickly send messages to people by selecting them from your address book. ...

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Reasons to develop a Mobile Marketing Strategy

If you've been thinking about mobile marketing and haven't quite got round to it, here are a few good reasons. A series of pithy quotes and insights from industry...

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Bulk SMS Used as Call to Prayer

Following complaints about loud calls to prayer, it has been suggested that bulk sms is used instead of the centuries old tradition of singing from the mosque tops. It seems...

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Business SMS Marketing

We all know that a standard SMS is short; just 160 characters. That one short sentence has to work pretty hard. In one business sms marketing message you have...

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Mobile Marketing – Keep Testing

Mobile marketing in the UK is the most effective direct marketing channel. The response rates to mobile marketing campaigns outstrip those of direct marketing by over five times. (Source –...

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Web SMS – John Lewis Partners See the Benefit

John Lewis has set up a new web sms service aimed  at keeping partners informed of...

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Recruitment Sector Reduces SMS Costs by 31% by Switching to Text Marketer

Most recruitment agencies use SMS within their business. For many, it's a vital and irreplaceable communication tool. There's simply no more cost-effective way of getting a message directly to an applicant. With no...

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Buy Keywords on our Shortcode Service or txtUs numbers – Pay by Invoice instead of card

Subscription payments by card. Generally speaking, annoying for the customer and the seller and many companies don't even allow subscription payments by credit or debit card. We've built a system to...

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Case Study – Cycle Shop Packs Workshops Using SMS

SMS Campaign Delivers 600% Return on Investment Text Marketer works with a number of bike shops who use sms as...

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Bulk SMS Software – A Developer’s Dilemma

Software developers have never had an easy ride. They're constantly striving to balance the demands of the impatient user, who just wants the damn thing to work, while at the same...

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Mobile Marketing or Spam – Orange Please Explain

I'm in a bit of a huff with Orange. In most respects they're a great provider but I'm getting increasingly hacked off with their mobile marketing campaigns. I don't...

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Text Response Service – Choosing the Right Keyword

Using a text response option on your advertising and marketing activities can increase the response rate by as much as 20% or even 30%. By making it easier for...

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Mobile Marketing – Bathstore Sales Surge 32% Using SMS

New marketing strategies need to be tested before they're rolled out. With this basic principle in mind, Bathstore set out to discover whether text marketing could have an...

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Mobile Marketing – Land Rover Switches to Text Marketer

Text Marketer has been offering sms services to car dealerships for...

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