How honest are you with your customer about the way that you’re using their data? In a world where the customer always comes first, it is critical for brands and…

If your business ships products then you have an issue – how do you ensure that your product gets to the customer in good time in an ever demanding marketplace?…

Our URL Shorten tool allows you to shorten any web address you include in your message, meaning more characters for your message, and now we can track how many clicks…

Choosing the right supplier from the mobile marketing industry is frankly a bit of a nightmare. Companies seem to package things in different ways, have different sms pricing structures and…

The British Osteopathic Association has recently launched a new smart phone app aimed at both members and non members alike. The app contains information about osteopathy, what it can treat…

It’s all too easy to think of a bulk sms service as just an effective marketing tool; a way of pushing sales messages to prospects and customers. You can overlook…

There was a great article recently in Mobile Marketing  Magazine about the importance of talking to your customers and prospects as humans rather than just mobile numbers in a database.…

For years now we’ve been trying to convince some customers that the over 50’s do send and receive texts just as younger folk do. They tend not to be such…

A remarkable example of the efficiency and effectiveness of mobile marketing as a communication medium has emerged from one of our customers in the fast food sector. Grant Wiszniewski, operates…

The IAB and the DMA recently published some excellent research that explored some of  the reasons why consumers often feel reluctant to opt in to receiving mobile marketing messages from…

In recent months, we’ve seen a big rise in sports clubs using bulk sms as a way of keeping in touch with their membership base. Sports clubs have been hard…

The popularity of sms messaging will continue for the foreseeable future according to a new report. The report, released by consulting firm Frost and Sullivan reveals that additional features of…

Live music restaurant group, Bistro Live, has adopted a remarkably successful SMS marketing strategy to increase bookings at their 3 venues. The group was looking for a cost effective way…