Retail

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Black Friday 2017 sales predication

Last year we decided to dabble in the art of predicting the future. We looked at predicting the sales figures over the Black Friday weekend, and we were pretty close – see predictions here When we made our predictions for the…

Cilento Designer Wear see big results from SMS marketing in-store and online

Cilento Designer Wear is home to luxury fashion for everyone and designer home interiors. With a huge beautiful store in Northern Ireland, they cater for all with their luxury fashion for women, men and children across the store. As well as…

Retail dos and don’ts of SMS marketing

Do this . . . don’t do that . . . a phrase we are sure you have heard over the years, and unfortunately, we are going to say it to you again. But this time we aren’t telling you off,…

UK online sales grow overall because of mobile purchases

Website visits and sales in the UK have been increasing year-on-year, and that has largely been down to the mighty mobile! And including in ‘the way we live’ is the way we shop. Ecommerce websites main form of traffic now comes…

The perfect eCommerce customer journey – how to make loyal customers

There is an old saying in business, “People buy from people” Now days this might not exactly be completely true, what with the huge increase of online retail websites, eBay, Amazon etc. However the experience you have with these sorts of…

Customers want to hear from brands post-purchase too!

Many brands and businesses think that SMS marketing is all about selling, which is not the case. Agreed it’s incredibly good for selling products and letting customers know about your offers, but the customer journey does not end there… What about…

Valentine’s Day 2017 Stats

Love is a wonderful thing. Love can make you feel all warm and fuzzy inside, make you do crazy things and make you want to shower your loved ones with flowers, chocolates and £980m worth of gifts. No don’t worry we…

Getting the most out of the January sales

Sure, Black Friday was only a couple of weeks ago, and Christmas was yesterday, right? Wow, how time does fly! Well, we hope your marketing plans for both events went well and sales were through the roof. But now we must…

Boxing Day vs Black Friday

Black Friday has only just passed, with the estimated spend figures looking to be around £4.9 billion. However, retailers are still looking to cash in over the busy festive period, and rightly so! Boxing Day is on the horizon and is…