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Information is the key…

A great source of information for any marketers, mobile enthusiasts or business minds who are interested in learning more about the world of mobile and SMS. Take a stroll through hundreds of inspired, interesting and helpful articles, infographics and videos full of insightful gems – enjoy and share!

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Mobile Marketing – Papa John’s Increase Sales By 33%

A remarkable example of the efficiency and effectiveness of mobile marketing as a communication medium has emerged from one of our customers in the fast food sector. Grant Wiszniewski,...

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SMS Visual C#.Net Console example

Example Code Visual C#.Net Console application that demonstrates sending a SMS Message and getting the number of credits remaining using both...

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Mobile Marketing – Storage Kings Launches SMS Promotion

Leading storage company Storage King is using mobile marketing as a simple...

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Mobile Marketing – Xmas shoppers go mad for SMS Vouchers

Results in show that 2010 Christmas Shoppers are going mad for last minute discount vouchers sent to them by text message. "The concept is simple but amazingly effective", reports Barry Hemmings...

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Glass’s Guides Launches Mobile Marketing Service

Glass's Information Services, the company behind the famous vehicle valuation guides, have launched a new ...

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Mobile Marketing – Coca Cola

Coca-Cola's Jude Brooks talks about the company's approach to mobile marketing. Jude also gives advice to...

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5 Essential Tips For Christmas Bulk SMS Campaigns

I spend most of November trying to avoid Christmassy stuff. It's almost impossible, particularly as the number of perfume and 'eau de toilet' ads on the telly reaches saturation. ...

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Have you thanked your customers lately?

Sending a thank you message near Christmas time is a subtle but fabulous way to remind people to do business with you again. Sounds obvious doesn't it? But over 90% of...

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How Not to Run a Text to Win Competition by Coca-Cola. Part 2.

Since my last rather scathing report of Coke's text to win competiton in April, I've been keeping a close watch on their latest competitions...

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Student SMS Alert Service Launched at Sunderland University

Students at Sunderland Uni can now expect to receive regular bulk sms alerts on a range...

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The Lowest Bulk SMS Prices Anywhere

Text Marketer reduces Bulk SMS Prices by almost 25%. As part of our Best Buy Guarantee we guarantee to bring customers the best Bulk SMS Prices always. Today, after substantial...

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Combining Email with SMS as a communication tool

One of the issues with using SMS as a communication medium from a commercial stand point is that it's very difficult to maintain the thread of the conversation using web based tools...

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Opting in to Mobile Marketing Services – Why are Some Consumers Nervous?

The IAB and the DMA recently published some excellent research that explored some of  the reasons why consumers often feel reluctant to opt in to receiving ...

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The Long Shadow of the Crazy Frog

Sorry if I've just ruined your day by reminding you of the odious amphibian. (All together now ring ding ding ding ding.) Crazy Frog was symbolic of everything that was wrong...

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Legacy system integration for SMS using Email

Many older systems make it difficult for the developer to use the standard SMS API over HTTP to trigger SMS alerts.  The solution we found was to use...

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